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❙▮▍Marketing Communications in the Tech Industry
   ◆ Marketing strategy
   ◆ Budget control
   ◆ SEO optimization
   ◆ Experience in organizing exhibitions++
   ◆ Public Relations Management
   ◆ Business Development

❙▮▍Multimedia Marketing in E-commerce 
   ◆ YouTube channel management
   ◆ Creative content creation for video and multimedia marketing

❙▮▍Podcast Producer in Marketing Company 
   ◆ Podcast production and operation
   ◆ Social media marketing expertise

❙▮▍Post Sound Designer in Film
   ◆ Award-winning at Golden Horse Awards and Cannes Film Festival
   ◆ Expertise in sound editing and sound effects design

National Taiwan University of Arts

Marketing Communications

Chia-Ying Chan

PanelSemi Corporation

◆ Marketing budget planning and control

◆ Exhibition and event planning, execution, and personnel coordination

◆ Writing press releases in Chinese and English

◆ Managing social media platforms (LinkedIn, Facebook, Instagram, YouTube)

◆ SEO optimization

◆ Google keyword management

◆ Copywriting and planning

◆ Graphic design

◆ Video production

◆ Proposal and presentation skills

◆ Cross-departmental and cross-national bilingual communication and negotiation abilities

❙▮▍Awards and Achievements, Brand and Product Exposure, and Access to Extensive Marketing Resources
▪ 2023 Taiwan Excellence Gold Award
▪ 2023 CES Innovation Awards
▪ 2023 The Best of ISE "Most Creative New LED Product"
▪ 2023 FCA Innovation Business Awards "Judges' Award" & "Best Technology Award"
▪ 2022 SDIA Award Bronze Award

❙▮▍Exhibition Independent Coordination and Execution
Booth design | Product planning | On-site coordination and scheduling | Outsourcing promotional material design | Public relations media coverage | VIP reception

▰ International Exhibition ▰

▪ 2023 CES (Las Vegas, USA) - The world's largest international consumer electronics trade show

▪ 2023 Viva Tech (Paris, France) - Europe's largest tech innovation exhibition

▪ 2023 ISE (Barcelona, Spain) - The global flagship event for audio and systems integration

▪ 2023 EuroShop (Düsseldorf, Germany) - The world's largest and most influential retail industry trade show

▪ 2023 Asia Tech X Singapore (Singapore) - The largest ICT professional exhibition in the ASEAN region

▪ 2022 Web Summit (Lisbon, Portugal)

▪ 2022 Viva Tech (Paris, France)

▰ Taiwan Exhibition ▰

▪ 2023 Meet Taipei

▪ 2022 AIoT Taiwan

▪ 2023 InnoVEX

▪ 2022 City Tech

▪ 2023 Touch Taiwan

▪ 2022 Meet Taipei

▪ 2022 TIE

▪ 2022 SEMICON TAIWAN

▪ 2022 Meet Greater South x 5G AIoT EXPO

❙▮▍Event Exposure

▪ 2023 Digital Development Department President's Cup Hackathon Press Conference

▪ 2022 Ministry of Culture 2nd Cultural Technology Hackathon


❙▮▍Media Coverage

▪ Featured in Taiwan's 112th National Day video

▪ Extraordinary News Channel video interviews

▪ Economic Daily News print interviews

台灣

Responsible for brainstorming creative ideas for gaming products, planning and producing unboxing videos, and commercial product guide videos. These videos assist consumers in understanding and purchasing products while increasing product exposure and enhancing consumer loyalty and trust in the company's brand, ultimately boosting brand engagement.

Key responsibilities:

＊Managing the PCHOT YouTube channel (https://www.youtube.com/c/PCHot)

＊Serving as the producer for the PCHOT YouTube channel: Responsible for planning, filming, hosting, and post-production. Collaborating with multiple gaming brands such as ROG, Azio, Cooler Master, TUF Gaming, XPG, and more for multimedia promotional marketing of their products.

＊Within 5 months, the channel accumulated over 100,187 views, with steady growth in subscribers and viewers, leading to monetization.

＊Organizing interactive events, achieving over a thousand non-duplicate views per video, high comment counts, and 97-100% like ratios exceeding the channel average. Social media posts naturally reach over 1.5k users, with an interaction rate higher than regular posts by 10%.

＊Managing social media platforms: Responsible for content editing and image production on Facebook and YouTube. Actively collecting information to increase fan interactions and click-through rates.

＊Gaming product marketing planning: Integrating video guides with social media marketing and SEO article writing.

＊Daily, weekly, and monthly channel performance tracking and SEO optimization.

PCHOT

Video Producer and Multimedia Marketing

"PodcastBoke" is a podcast channel produced by a marketing company, featuring in-depth conversations with renowned podcasters who share their experiences in channel creation and entrepreneurship. The channel produces daily 60-minute interview episodes and weekly 30-minute episodes that discuss podcasting trends, podcast-related content, and tech news. My primary role involves using my expertise in audio technology to create audio content for the channel and provide professional insights to ensure high-quality recording conditions for both the channel and its guests.

Through in-depth research and interviews with guests from various backgrounds, I contribute to program planning, scriptwriting, and infuse the creative storytelling elements of the film industry into the program. Under the guidance of our company's team, I have gradually gained expertise in internet marketing and social media marketing. Working here has taught me to approach work from a business model perspective, and I've incorporated many win-win marketing techniques, providing me with a different perspective from my past experiences.

Responsibilities include:

＊Operating the "Podcast Unveiled" channel
Producing approximately 60-minute daily interview episodes
＊Producing approximately 30-minute weekly talk show episodes titled "News Unveiled"
＊Organizing the "2021 Podcast Unveiled Podcast Competition," involving over 60 podcasters from Taiwan's top 200 rankings and generating tens of millions of clicks
＊Member of the "Podcast Unveiled" channel
＊Audio editing, post-production, and mixing
＊Business model and marketing planning, native advertising, and sponsored ad production
＊Program content planning, structure ideation, scriptwriting, and content design
＊Guest invitations and collaboration negotiations
＊Special event planning
＊Interactive event planning and coordination
＊Program episode scheduling
＊Daily/weekly channel and social media performance data tracking and optimization
＊Continuous optimization of social media platforms and content to drive exposure, engagement, and click-through rate growth
＊Program copywriting and visual communication graphic design
＊Podcast platform management (Apple Podcasts, Google Podcasts, Spotify, KKBOX, SoundOn, Firstory)
＊Social media marketing and audio-visual copy planning (official website, Instagram, Facebook, Line@)
＊SEO article writing

＊"PodcastBoke" website https://podcasters.com.tw/

WWHaT Digital Co.,Ltd.

Podcast Producer and Social Media Marketing

Under the mentorship of renowned Mandarin film sound maestro Mr. Du Du Zhi, I've had the privilege to work as a film sound engineer, collaborating with internationally acclaimed directors on award-winning films, including those showcased at the Cannes Film Festival and the Golden Horse Awards. Over the course of my career, I've contributed to more than 100 film productions, infusing each with bespoke and emotionally resonant sound effects through a combination of creativity and technical expertise.

My primary responsibilities encompass providing expert insights in discussions with directors and producers, shaping the sound production plan from a cinematic perspective, and orchestrating schedules and personnel for various production phases. During the actual production process, I've executed sound production in 7.1 and Dolby Atmos surround sound configurations. This involved tasks such as sound editing, dubbing, sound effects design, Foley performances and recording, as well as sound mixing. I've maintained close collaboration with directors, producers, voice directors, actors, and various departments within the film industry.

This journey has allowed me to amass a robust foundation in sound engineering, a profound appreciation for artistic aesthetics cultivated through years of work, and extensive experience in project management, team leadership, and cross-border cooperation. The film projects I've been responsible for have often come from renowned international directors such as John Woo, Wong Kar-wai, Hou Hsiao-hsien, Stanley Kwan, Andrew Lau, and Tsui Hark. Working alongside such accomplished directors has been a privilege, and I've had the opportunity to interact with seasoned industry veterans. In one notable project where I oversaw post-production sound and served as a sound editor and Foley artist, "The Assassin" directed by Hou Hsiao-hsien, the film received numerous international accolades, including:

＊Winner of the Best Sound Effects Award at the 52nd Golden Horse Awards
＊Winner of the Best Sound Effects Award at the 10th Asian Film Awards
＊Winner of the Best Director Award at the Cannes Film Festival
＊Official nomination for Best Sound Design at the 35th Hong Kong Film Awards
＊Selected as Taiwan's official submission for Best Foreign Language Film at the 88th Academy Awards


My responsibilities included:

＊Project management and coordination of post-production sound
＊Sound editing for films
＊Foley artist work
＊Foley recording and editing
＊ADR (Automated Dialogue Replacement) recording and editing (both on-site and remotely)
＊Film sound effects design
＊Sound mixing
＊Production of sound in 5.1, 7.1, and Dolby Atmos surround sound formats
＊Sound production for internationally acclaimed films, including those featured at the Cannes Film Festival and the Golden Horse Awards
＊Experience in international collaborations with directors, producers, sound directors, actors, and various film departments

IMDb: https://www.imdb.com/name/nm6887154/

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