1. Organized an international porcelain contest and an artistic education public welfare project
2. Designed an online interactive game, which combines a trending psychometric test with the key feature of the project, to enhance the target audience’s awareness and interests towards the project
3. Executed a new marketing planning from zero to one, and combined existing resources with new project partners (acquired by cold email, B2B), to create social media contents and increase the engagement rate by 16%
4. Assisted in holding 2 press conference and hosted an international on-site forum in both Mandarin and English
5. Strengthened the business partnership with global corporation and educational institution