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品牌再造 | 網站改版 | App | UX 研究 | UI 設計

重新設計介面視覺及使用者體驗，並進行品牌再造的跨部門合作，更精準的傳達品牌理念與核心價值。


奧丁丁市集網站 & APP

UI/ UX Designer

Edna Wei

DELF-B1

Alliance Française de Paris

I have over 3 years of experience in UI design and UX research in the technology industry. My design experience encompasses B2B SaaS services, B2C e-commerce websites and apps. I am skilled in cross-team collaboration and developing solutions to complex problems using design thinking, UX strategy, and design tools.
Please feel free to contact me.😀

銘傳大學

美商希爾士科技股份有限公司台灣分公司

UI/UX Designer

• Optimized the e-commerce website and app to enhance user experience through user research, interviews, prototyping, and usability testing, resulting in a 230% increase in new users, an 81% increase in average session duration, and a 24% decrease in bounce rate.
• Led the company's official website redesign, working closely with stakeholders and cross-functional teams, resulting in a 20% increase in new users and a 32% increase in average session duration.
• Clarified stakeholders' requirements and translated them into information architecture, user flows, wireframes, UI design, and prototypes, resulting in an end-to-end design solution.
• Conducted usability tests and iterations to ensure that the design effectively addressed users' pain points.
• Built a design system and collaborated efficiently with the frontend team.
• Incorporated design reviews into the sprint process and worked closely with engineers and stakeholders to ensure a seamless design-development process.

台灣新北市

奧丁丁集團（英屬開曼群島商台灣子公司歐簿客科技）

UI/UX 設計師

• Designed visual campaigns for the Shopee app and website.
• Planned and executed the visual design and merchandise for exhibitions.

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