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Avatar of 張傳瑄.
張傳瑄
經理
ProfileResume
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張傳瑄

經理
擁有多年豐富的品牌企劃及開發提案經驗，能獨力面對客戶並協調、滿足客戶需求，組織協作及問題解決能力優異，同時擅長跨團隊溝通互動。5 年管理經驗，持續精進自學，獲得 ESG 永續管理相關證照。
Logo of the organization.
自由接案
Logo of the organization.
YZU University (元智大學)
台灣台北

Professional Background

  • Current status
    Unemployed
    ・
    Ready to interview
  • Profession
    Copywriter
    ・
    Brand Marketer
    ・
    Strategic Planning
  • Fields
    Advertising
    ・
    Design
    ・
    Marketing / Communications
  • Work experience
    More than 15 years (More than 15 years relevant)
  • Management
    I've had experience in managing 5-10 people
  • Skills
    文案撰寫與編輯
    文案/文字內容產出
    文案發想、編輯企劃、數位內容經營、版權洽談、異業合作、活動策劃
    文案設計
    品牌規劃
    品牌策略
    品牌企劃能力
    品牌管理
    ESG
    ESG永續報告書撰寫及專案推動
    簡報提案與製作
  • Languages
    English
    ・
    Professional
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    ・
    Interested in working remotely
  • Desired positions
    品牌企劃、專案管理、事業開發
  • Desired work locations
    Taipei City, Taiwan
  • Freelance
    Part-time freelancer

Work Experience

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廣告文案、品牌企劃

自由接案
・
Freelance
Apr 2011 - Present
Taipei City, Taiwan
為國內外知名品牌操刀各式品牌文案及企劃，從品牌定位、命名、內涵梳理，乃至於各種行銷需求所需之文案及社群媒體內容 https://drive.google.com/drive/folders/0B-dqDfROtwvrfl9VdjBDMzFnNTAzWlhObWVKakltVkh4cTNvb1FBdTViMEdHbjFOd2h4RUk?resourcekey=0-fSKsj2LyZVcf-hrZF2yxXw&usp=drive_link

形象設計部主任

築內國際企業有限公司
May 2016 - Aug 2023
・
7 yrs 4 mos
Taipei City, Taiwan
主導忠泰集團內部創意中心，負責集團旗下所有關係企業及新創事業之形象輸出與管理，從創新發想、簡報提案、內容企劃、設計發包、資源整合、溝通協調等創意專案管理與執行，維持各品牌不同調性及多元傳播的穩定水準
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公共關係及行銷溝通正管理師

鈺創科技股份有限公司
Dec 2009 - Mar 2011
・
1 yr 4 mos
Hsinchu City, Taiwan 300
- 以廣告公司的獨特經驗與思維，全面翻新、升級企業形象 - 為公司首度申請到國家級首獎「99 資訊月『傑出資訊應用暨產品獎』」 - 於 COMPUTEX 和 CES 等商展創下公司歷年最高人流量 - 維繫媒體關係，提升公司曝光率
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資深文案編輯

PPAPER
Sep 2006 - Nov 2009
・
3 yrs 3 mos
Taipei City, Taiwan
- 企劃、編採旗下 6 本雜誌 - 廣告案概念發想與文案執行 - 公司部落格企劃與撰寫
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公關部助理

IBM Taiwan
Jun 2004 - Sep 2006
・
2 yrs 4 mos
Taipei City, Taiwan
- 規劃、執行內部溝通活動，包括：台灣 IBM 50 週年、員工年資獎、公益活動 Pay It Forward、多項不同目的之內部刊物 - 全面提升企業內網文章豐富度與點閱率

Education

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YZU University (元智大學)

Bachelor’s Degree
・
應用外語系
2000 - 2004

Licenses & Certifications

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TOEIC Listening and Reading Test：930

TOEIC
Issued Jan 2024
・
No Expiration Date
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ESG Strategy, Management and Application / ESG Sustainable Report / ISO 14064-1 Verification Leader of GHG Emissions and Removals Estimation

TÜV NORD GROUP
Credential ID: ESG-CC081523-03
Issued Sep 2023
・
No Expiration Date
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R20 Sustainability Management Manager

TÜV NORD GROUP
Credential ID: R20M2022-138
Issued Dec 2022
・
No Expiration Date