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Hazel Chen
行銷企劃主任
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Hazel Chen
行銷企劃主任
高師大國文系師培畢業生,曾任一年教職,因熱愛公關、廣告及創作而辭去教職。曾任文字工作者案為本業,接觸過影片腳本、廣告行銷文案、公司成果文章及翻譯等。從寫作中培養出對廣告行銷的熱忱,自學SEO、廣告投放及數據分析,因而進入創空間集團擔任集團行銷企劃主任,執掌集團對外公關形象維護、設計處品牌企劃及行銷活動。
創空間集團
國立高雄師範大學
台灣台北
https://reurl.cc/L4Xnp7
Featured Portfolio
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自由接案
31
4
Arcade Art Gallery
21
4
Featured Resume
Hazel_Chen-2.pdf
Uploaded on Jan 1st 2024
Professional Background
Current status
Employed
Profession
CMO, Chief Marketing Officer
・
Copywriter
・
Project Management
Fields
Interior Design
・
Architecture
・
Marketing / Communications
Work experience
2-4 years (4-6 years relevant)
Management
Skills
Microsoft Office
Word
PowerPoint
Communication
Google Drive
Pages and Keynote
Writing Skills
Communication & relationship-building skills. Listen attentively
Marketing & PR
Languages
English
・
Professional
Highest level of education
Job search preferences
Desired job type
Full-time
・
Interested in working remotely
Desired positions
Desired work locations
Freelance
Work Experience
行銷企劃主任
創空間集團
・
Full-time
Jun 2022
-
Present
負責集團旗下四個室內設計品牌及一個建築品牌的品牌形象維護及行銷企劃 重點工作內容: 1.行銷企劃|規劃各品牌年度方針及活動執行 2.數據分析|設計處行銷年報/季報/月報製作 3.廣告投放|FB/IG廣告投放 4.廣告監測|FB/IG/GA 5.文案/SEO|作品文案撰寫,SEP搜尋引擎優化 6.PR|集團對外原廠接待,合作洽談
私人助理
Arcade Art Gallery
・
Part-time
May 2019
-
Sep 2022
・
3 yrs 5 mos
1. 展覽企劃 |舉辦展覽及策劃國際藝術家彩繪藝術事宜 2. 組織溝通 |與苓雅區公所接洽每年藝術節合作事宜 3. 專案管理 |藝廊企劃撰寫、溝通聯繫、活動時程監督及控管 4. 即時口譯 |與公部門會議的即時口譯 5. 書面翻譯 |藝廊藝術家介紹英翻中、藝廊網站貼文英翻中 6. 採訪文章 |採訪藝術家及撰寫採訪文章 7. 客戶建立 |建立潛在客戶名單及合作藝廊與藝術家資料 8. 創新思維 |從無到有舉辦展覽和活動
文案寫手
自由接案
・
Freelance
May 2021
-
Jun 2022
・
1 yr 2 mos
1.各式文案|主題發想及文案撰寫 2. 腳本撰寫|就IP形象撰寫YT影片腳本 3. 外語能力|搜集及過濾國外網站資料輔助撰寫腳本 4. 社群經營|規劃增加曝光和流量的線上互動活動
Education
國立高雄師範大學
Bachelor’s Degree
・
國文系
2016 - 2022
Activities and societies
高師大國文系系學會文學獎主理人
Description
高師大國文系師培畢業生,中英文流利,曾任一年雙語學校教職,因熱愛公關、廣告及創作而辭去教職。曾任文字工作者,接觸過影片腳本、廣告行銷文案、公司產品行銷文章及翻譯等。從寫作中培養出對廣告行銷的熱忱,自學SEO、廣告投放及數據分析。因而進入創空間集團擔任集團行銷企劃主任,執掌集團對外國外/國內公關形象維護、設計處品牌企劃及行銷活動。
Licenses & Certifications
數位廣告投放分析師培班第十四期
緯育股份有限公司
Credential ID: WW23TBAZ01388
Issued Dec 2022
・
No Expiration Date