Nov 2021 - Present
Achievements :
1. Achieved Q4 2022 & Q1 2023 Top Sales by 125% Target Completion Rate
2. Increase revenue of 50+ Brands (KK Home Living, Kadonio, Han River, etc) by 30-60% on key campaigns & affiliate partnerships in TikTok
3. Contributed 35% of Ramadan & Lebaran 2023 Affiliate Campaigns Total Revenue
4. Expand platforms subcategory & Created Incubation Strategy to acquire 2k-3k+ new managed content creators each week
5. Effectively created collaboration projects between brand & creators in form of competitions, hastag challenges, & incentive programs
Key Contribution :
1. Manage Brand Partnerships, Marketing Strategy & Content Creators Growth:
- Collaborated with brands to drive product sales and brand exposure in TikTok by planning, executing, and monitoring the project
- Monitored, Analyzed, and Evaluated seller & creator sales performance, identified room for improvement and implemented strategic plans for the team
- Designed and conducted training & workshop education material for platforms sellers & creators in line with TikTok global policies and local strategy to grow & support e-commerce contents & transactions
2. Relationship Manager & Business Development:
Provide daily strategy support for sellers & creators to improve their sales performance including self sale channel, affiliate channel (livestreams and short videos) and shop tab
3. Affiliate Merchandise & Products Strategy Specialist:
Develop and implement innovative strategies to grow merchandise and products through market analysis, product optimization, and partnership building
4. Manage Hosts & Develop day-to-day Livestream & Short Videos audience growth
Cultivate hosts, developing & improving contents quality, and optimizing performance through data-driven insights
5. Manage Celebrities Campaigns & Agencies Partnerships :
Drive business growth by leveraging celebrity endorsements, managing influencer partnerships, and cultivating relationships with multi-channel networks (MCNs)