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Versatile professional with experience in Financial Services Consulting, Marketing Strategy, Digital Transformation, Web Design & Development, and more.

Also the Founder of an eCommerce retail brand, where I've been able to sharpen my marketing and social media skills, amongst business development and other skillsets.

Indiana University-Bloomington

Business Consultant

Hiram

Tee Tweets

Founder

Timeless tweets on premium tops. Wear your favorite tweets or customize your own. Streetwear approved. Your favorite tweets just became wearable.

Responsibilities:
• Developed & delivered SEO strategy that resulted in becoming the #1 SERP
• Designing 12,000+ graphics for use across marketing & sales channels
• Community management across 5 social media channels to engage & convert
• Accounting to set & track budgets, forecast projections, and manage cash flow
• Generating business development opportunities to increase top line revenue
• Managing Digital Marketing Strategy to improve customer Life Time Value and continue building a reputable brand
• Established and maintained healthy relationships with suppliers and vendors

Management Consultant in the Financial Services Office at EY.

Service Lines: Financial Services Risk Management, Performance Improvement
Industries: Banking & Capital Markets, Insurance, Wealth & Asset Management

• Assisted client in gathering Guidewire requirements to establish scope and estimates for development and implementation phases
• Remediated 500+ businesses for a global bank as part of the client’s high-risk Business Banking group customers by learning and adhering to Know Your Customer and Anti-Money Laundering procedures
• Mapped process flows and documentation as part of Guidewire inception for insurance client
• Drafted business-use justification narratives to disposition findings to identify high-risk Cash Intensive Businesses
• Evaluated 1000+ Commercial & Industrial credit documents to identify and correct high risk loans per FDIC regulations
• Developed employee training deck for 200-level course regarding consumer deposit banking that described ecosystems, the role of depository institutions, FinTech, vendor management, trends, threats to the banking industry, and more

Ernst & Young, LLP

Financial Services Consultant

Captive Insurance
•	Designed and developed website for leading captive insurance company that increased traffic 300%
•	Improved website rank and company visibility through comprehensive SEO & branding strategy
•	Drove 100,000+ targeted website visits within 1 month in order to enhance SEO & online presence
•	Created content for and managed all social media (LinkedIn, Facebook, Twitter, Instagram)
•	Single-handedly saved and migrated all IT infrastructure after emergency overnight breach and risk

E-Commerce
•	Deployed 3-funnel marketing strategy that increased brand awareness, engagement, and conversions by over 250%
•	Executed SEO/SMM/SEM strategy that increased revenues, visits, and average order value
•	Developed mobile app to increase awareness and conversions by providing specific buying platform
•	Created & curated content for and managed all social media (LinkedIn, Facebook, Twitter, Instagram)
•	Expanded into 13 new sales channels a means to diversity and streamline transactions process

Real Estate Development
•	Designed and implemented company-tailored CRM database from scratch to handle all real estate development projects, consulting work, and property management needs
•	Interviewed company executives and employees to determine database and other technological needs
•	Programmed using Bootstrap as frontend/backend to improve ease of use for future developers
•	Deployed database design process (Conceptual, Logical, Physical) to ensure streamlined approach
•	Taught and recorded video ‘how-to’ tutorials to improve internal efficiency and decrease support needs

Independent Consulting

Marketing & Growth

• Managed Gametime Chicago social media pages to engage fans
• Developed and analyzed effective marketing strategies to gain brand visibility
• Delivered aggressive guerilla marketing campaign tactics which led to exponential growth
• Raised brand awareness which resulted in acquisition of an average of 150+ users per week
• Investigated and connected with new leads for greater market opportunities that led to new venues for physical presence and visibility
• Created customer database from Mixpanel and Insights analytics to track and improve customer application use

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