Avatar of Ilham Kurniawan.
Ilham Kurniawan
Team Leader | Product Development | Product Operation | Project Manager | AIGC Enthusiast | Product Owner
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Ilham Kurniawan

Team Leader | Product Development | Product Operation | Project Manager | AIGC Enthusiast | Product Owner
My diverse experience spans product management, content growth, digital marketing, and social media strategy across various industries. This journey underscores my adaptability and proficiency in driving impactful strategies in the ever-evolving landscape of digital business. Product Management Proficiency (BABE-Mainspring): During my two-year tenure as a Product Manager at BABE-Mainspring, I refined my abilities in crafting product roadmaps, collaborating with multifaceted teams, and conducting extensive market research. My role involved close coordination with content product teams, UI/UX specialists, and IT developers to introduce innovative features and ensure the safety and quality of platform content. Diligently monitoring client-side products, I swiftly addressed issues and implemented updates based on user feedback. Content Growth Strategist (BABE - Bytedance): Subsequently, I dedicated two years to driving the Content Growth project at BABE - Bytedance. Here, I focused on expanding the platform's content inventory, including articles and videos. Collaborating closely with the IT team as product owner, I ensured the legality of crawled content and devised strategies to enhance content sourcing and quality. My analytical acumen was vital in tracking content growth progress and optimizing content management systems. Theme Store and Gaming Enthusiast (OPPO): My tenure at OPPO encompassed diverse roles in Theme Store SEA and the Gaming division. In Theme Store SEA, I played a pivotal role in its inception and transition to a paid content model. I diversified content offerings and executed engaging promotional campaigns. Within the gaming sector, I contributed to OPPO's gaming ecosystem, fostering collaboration with game clients, as product manager enhancing the Game Center platform, and overseeing the incubation of online games from pre-order to release. AI and Graphics Expertise (AIGC): My profound interest in artificial intelligence, especially in graphics applications, led me to lead AIGC initiatives in SEA. Leveraging advanced AI tools like ChatGPT, Bard.ai, Midjourney, and Canva, as product owner I significantly reduced design requirements. My passion for AI extended to knowledge sharing through training and cross-business integration, streamlining tasks, enhancing performance, and reducing workloads. With a decade of experience and a proven track record in dynamic environments, I am well-prepared to tackle fresh challenges and foster innovation in product and content management
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OPPO Indonesia
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BINUS University
Indonesia

Featured Resume

Last updated on Apr 25th 2024

Professional Background

  • Current status
    Unemployed
    Ready to interview
  • Profession
    Product Manager
    Digital Marketer
    Project / Product Management
  • Fields
    Retail
    Electronics / Telecommunications
    Media
  • Work experience
    6-10 years (6-10 years relevant)
  • Management
  • Skills
    Microsoft Office
    Figma + Canva
    Trello
    Asana Project Management
    Confluence
    Product Management and Development
    Agile Methodologies
    Cross-functional Team Leadership
    Content Management System
    AI generated
    Product Promotion
    Campaign Planning
    Adaptability
    Data Analysis
    Product Lifecycle Design
    English Language
  • Languages
    Indonesian
    Native or Bilingual
    English
    Intermediate
  • Highest level of education

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Project Manager, Product Operations, Product Support, Program Manager
  • Desired work locations
  • Freelance

Work Experience

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Head Product Operation Manager - GAMES, Southeast Asia

Jul 2021 - Present
As a product operation manager at OPPO Game Center and Game Space, I led a team that managed app listings, optimized backlog, and refined ideas using data and research. I oversaw paid advertising and implemented A/B strategies for app visibility, downloads, and user ratings. I monitored user reviews and tailored advertising to specific gaming communities based on trends. I released and managed the first OPPO game, generating over a million pre-order numbers. I collaborated with various teams to design and implement solutions, using tools like data analytics, Various AI tools, and Confluence.
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Product Specialist Theme Store Indonesia-OPPO/Realme

Sep 2019 - Jul 2021
1 yr 11 mos
I led a team in curating and managing themes for a theme store, conducting ongoing research and collaborating with local and major content partners to produce high-quality themes. I achieved revenue targets of $3000-$4000/day, generated regular reports, and utilized powerful tools, including AI, Confluence, and analytics tools.
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Project Manager Content Growth - BABE -Bytedance

Aug 2017 - Sep 2019
2 yrs 2 mos
I led the team in reviewing user-generated content, ensuring compliance, and resolving disputes for a positive user experience. I gathered requirements, created workflows for content growth, and worked with news and media clients on content reviews and agreements. I built and executed the product vision and reported to the CTO, head of content, and head of product. I skillfully used various tools to complete my tasks.

Product Manager Video BABE

Feb 2016 - Aug 2017
1 yr 7 mos
In my role as a Product Manager for Video at BABE, I played a crucial part in developing and managing our video content strategy. My responsibilities included:1. Setting up, planning, and executing video for BABE from scratch 2. Coordinate with the Product Team (Head of Product, UX & UI Design team, and of course with IT client and backend developer) 3. Make a plan and do some research (collaborate with data analyst) to determine what kind of video will work for BABE user 4. Do some testing with digital marketing to ensure which type of content will attract targeted segmented BABE user 5. Finding appropriate sources from YouTube (first phase) and other social media platforms (FB, Google, Twitter, Instagram) Next phase Detailed on my content growth job description 5. Work with the IT Team to Create and set up tools for Video Content operation ( Daily operations, Reporting and monitoring data dashboard) 6. Starting from 1 person (myself) now the Video team has 3 specialist groups (Push, Labeling and Evaluation Team) with members 3 - 7 working as shifts. 7. Work with the team coordinator, head of content, and product team to maintain perfect guidelines, workflow, and network for daily, monthly, and yearly operation 8. Make sure video content teamwork fulfills KPI and the video system is working well 9. Monitoring product, finding bugs, and update constantly

Social Media Specialist & Webapp Admin

Oct 2015 - Aug 2017
1 yr 11 mos
1. Engage and connect with targeted virtual communities and network users. 2. Enhance reader engagement and boost website traffic. 3. Develop and implement a competitive social media strategy. 4. Stay updated with the latest news and trends across social media platforms. 5. Create, edit, publish, and share daily content on BBM, Facebook, Twitter, Google+, and Instagram. BABE Social Media Links: Facebook: https://www.facebook.com/BeritaBaBe Instagram: https://www.instagram.com/bacaberita_babe Twitter: https://twitter.com/BeritaBaBe YouTube: https://www.youtube.com/babecoid BBM Channel: C0045AE8D Google+: https://plus.google.com/+BaBecoid Additional Responsibilities: 6. Monitor competitors' activities. 7. Establish and optimize company pages on each platform to increase content visibility. 8. Continuously improve performance by capturing and analyzing relevant social data, metrics, insights, and best practices. 9. Collaborate with various departments, including customer and partner relations, marketing, content, and IT, to coordinate and manage actions effectively.
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Digital Specialist

Jan 2015 - Oct 2015
10 mos
Job Responsibilities: 1. Manage Websites Content 2. Social Media Management 3. Review & Analyze Problem Analytic and Giving Suggestion 4. Search Engine Marketing, E-mail marketing, Content Management and Marketing 5. Event & Promo Handle 6. Digital Media Marketing 7. Develop Digital Media 8. Test & Optimize New Website

Web Analyst

Apr 2014 - Dec 2014
9 mos
Test new website Measure, analysis, and reporting web data Maintain website Off-site analysis and On-site analysis Optimize web Search, reporting of problem, error and bug

Digital Marketing and Social Media

Jul 2014 - Nov 2014
5 mos
Create digital & social media ads Maintain, managing & measure framework Define data, content, engagement, integration, social media strategy, Research, experiment and situation analysis Push communications by e-mail marketing, social channels, display advertising Review and Insight analytic

UX Designer and UX testing

Jul 2014 - Nov 2014
5 mos
Design system user experience A/B testing system Testing user experience Research, experiment and analysis

Junior Programmer

Apr 2013 - Jun 2013
3 mos
Tester and Design Planning Application System KOMHOR (Komunikasi Horizontal Giant)

Education

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Computer Science
2010 - 2014