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Irene Lin

Confident individual with a diverse background. Intelligent communicator, fluent in both English and Mandarin. Efficient professional with the ability to manage projects independently but also great in a team environment. Took a career swerve a year ago, entered Asia Top 50 executive search firm (publicly listed on Singapore stock exchange) as a Consultant, specialized in digital talent search. Previously participated in e-commerce industry for 3 years, specializing in digital marketing, KOL/influencer coordination, social media, and event planning.
HRnet One
實踐大學

Professional Background

  • Current status
    Unemployed
  • Profession
    Marketing Strategy Planner
  • Fields
  • Work experience
    4-6 years (2-4 years relevant)
  • Management
  • Skills
    Photoshop
    Tableau
    Google Analytics
    Event Planning
    Media Relations
    Affiliate Marketing
    Digital Marketing
    Copywriting
    Editing
    video editing
    after effect
    FinalCut Pro
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Marketing
  • Desired work locations
    Taipei, Taiwan
  • Freelance
    Full-time freelancer

Work Experience

Consultant

Jan 2020 - Sep 2020
9 mos
・Digital Marketing & Supply Chain function recruitment/industry specialization ・Built 400+ talents into the database. Cross-industry of FMCG, EC, platforms, and media agency ・Successfully placed 3 candidates within the first 6 months ・Provided and conducted research findings, market mapping, detailed information of a specifically identified talent pool

Artist Manager

Oct 2019 - Dec 2019
3 mos
Managed 3 artists from work to daily living, over a course of 3-month Europe tour.

KOL Coordinating Manager

Sep 2017 - Aug 2019
2 yrs 0 mos
・Developed 900+ KOL accounts within two years, raised brand awareness by leveraging the power of quality contents ・Performed an increase of revenue by over 66% YoY within 10 months, peaked at 88% YoY in 2019 ・Built strong and valuable KOL/affiliate network by customized marketing strategy and optimized commission system to create win-win results. ・Directed the planning and execution of annual affiliate events 2 years in a row. ・Cooperated with major Airline and accommodation platforms to conduct multiple media tours and brand campaign, which results in increased sales revenue

Digital Marketing Executive

Feb 2017 - Sep 2017
8 mos
・Managing all social media platform and maintaining brand reputation ・Responsible for digital PR matters ・Optimize online advertisements to increase company and brand awareness ・Responsible for all brands campaign, creating brand image (including short-film production) for external content

Stylist

Oct 2014 - Dec 2016
2 yrs 3 mos
・Creating personal style base on knowledge and professional experiences ・Trained as 2IC and received basic knowledge of store visual merchandising ・Responsible for VIP customer enquiries ・Participating in the daily routine

專案負責人

Feb 2013 - Oct 2013
9 mos
- 組織由125名學生組成的團隊,設計一系列高雄市時裝週活動 
 - 安排人事分配,監督活動策劃、預算與行政事項 
- 與政府、公關機構和三個知名時尚品牌,協調安排活動設計以及宣傳活動

學生專案負責人

Apr 2013 - May 2013
2 mos
- 與台灣伊都錦合作主辦Hiroko Koshino時裝發表會 - 帶領50位學生組成之團隊,協調舞台設計、VIP接待與媒體宣傳 - 透過主要地方報紙、社群媒體與電視新聞推廣活動

Education

Bachelor’s Degree
服飾設計與經營學系
2010 - 2014
Activities and societies
畢業生代表(實踐大學)   致詞代表 實踐大學畢委會(服飾設計與經營學系)   會長 實踐大學系學會(服飾設計與經營學系)   副會長
High School Diploma
廣告設計科 - 媒體傳播類
2007 - 2010
Activities and societies
畢業生代表 (復興美工)   致詞代表