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Avatar of Jo Chiu.
Jo Chiu
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Jo Chiu

Possess both marketing and design background. Ability to manage and organize multiple projects with limited budget and time. Familiar with the integrated marketing campaign and communications plan development and execution. A team player with flexibility and interpersonal skill to work under pressure. Experienced in collaborating with different cultures and nations.
Logo of the organization.
Mr. Ma & Suit Bespoke
Logo of the organization.
Lancaster University
台灣台北市

Professional Background

  • Current status
    Employed
  • Profession
    Marketing Strategy Planner
  • Fields
    Advertising
  • Work experience
    2-4 years (1-2 years relevant)
  • Management
  • Skills
    photoshop
    illustrator
    SPSS
    Google Analytics
    Office
    IMovie
  • Languages
    English
    ・
    Fluent
    Chinese
    ・
    Native or Bilingual
  • Highest level of education
    Master

Job search preferences

  • Desired job type
    Full-time
    ・
    Interested in working remotely
  • Desired positions
    行銷專員
  • Desired work locations
    Taipei City, Taiwan
  • Freelance
    Part-time freelancer

Work Experience

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Design Director

Mr. Ma & Suit Bespoke
Jul 2016 - Dec 2018
・
2 yrs 6 mos
• Designed customized suits and collaborated with tailors. • Conceptualized and implemented marketing strategies such as cooperating with more than 20 influencers and KOLs and acquiring more than 400 positive reviews on Google Map within one year. • Managed different promotions and campaigns that propelled sales growth of 50% in 2017. • Produced different types of content for various channels including website, social media and Line@ • Project management such as “TANGO Hotel Uniform Project”.
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Co-founder

LIJO
Apr 2016 - Apr 2017
・
1 yr 1 mo
• Worked with internal team to develop and implement effective brand building strategies, promotional plans and marketing campaigns to increase sales performance. • Schemed procurement plan and managed inventory. • Established and maintained official website, including releasing new products and designing visual layout.

Education

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Lancaster University

Master of Science (MS)
・
Marketing
2019 - 2020
Activities and societies
・Marketing communication campaign - PUMA project https://drive.google.com/file/d/1pr8enVtfkpWdhZZDy6SQaZc8qWWUYQ0P/view?usp=sharing ・Consumer Experience Live Project - Lancaster City Council project https://issuu.com/jo_chiu/docs/lancaster_city_council_marketing_project
Description
・Dissertation - Customer Experience and Post-purchase Intention in Exhibition Adopting Augmented Reality https://drive.google.com/file/d/1HAVU3H4xZlkNwMMgCaY9QPPZ-LdbHRIH/view?usp=sharing
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Shih Chien University

Bachelor of Arts (BA)
・
Fashion Design
2012 - 2016
・
3.8/4 GPA
Activities and societies
• Awarded the HIROKO KOSHINO prize with NTD 20,000 from Shih Chien University Graduate Fashion Show. • Awarded NTD 2,000 academic scholarship. • Awarded the first place of RT-MART in extenso T-shirt Design Competition of 2015 A/W with NTD 5,000.