- To plan and undertaking sales and stock analysis for the business (marketplace) - Assist/advise internal stakeholders in range planning, ordering quantities and forecasting, purchasing, intake and stock of ranges in order to maximize sales and profit for the business (marketplace) - Monitor Marketplace day to day operation, product visibility and availability, promotion and stock - Manage team and monitor all Marketplace budget related, make budget report analysis (Weekly, Monthly and Quarterly)

My daily tasks and responsibilities include: - Achieve sales target of the e-commerce platform (Marketplace and Other Online Channel), Increased Sales Revenue: Successfully implemented marketing strategies in marketplace that resulted in a significant increase 25% in 2022 compare 2021 - Marketplace Management: Oversee the company's ecommerce, ensuring it is user-friendly, visually appealing, and optimized for conversions. Increased Traffic in ecommerce 35% in 2022 compare 2021 - SEO Marketpalce Performance, Implemented SEO best practices and content optimization techniques, improve seo friendly description product, leading to improved organic search rankings in platform marketplace and increased organic traffic to the store. Increased page view products 25% in 2022 compare 2023 - Manage the relationships with all e‑commerce partners and relationship manager, Successfully launched and promoted new product lines in Shopee get exclusive Banner and Landing Page, contributing to the company's product diversification and overall growth. - Managing and executing promotional campaigns - Monitor the overall market landscape/ trends and conduct competition analysis in the ecommerce channels to understand the market opportunities and potential challenges - Working closely with the content marketing team to have alignment in every online marketing & sales plan - Working closely with product team for product development trend & demand planning - Working closely with the digital marketing manager to ensure digital visibility, generate new customers & increase retention

Responsible to build, manage and maintain communicative discussion among members & lectures during the program

- Be knowledgeable about the service products - Emphasize the features of service products to highlight how they solve customer problems - Attract new clients and oversee the sales process for the business - Identify and research opportunity in new and existing markets - Digital campaign planning and execution, e.g.: set social media targets and performance metrics - Develop, implement and manage the company’s social media strategy - Plan content calendars and manage the day-to-day messaging, monitoring, and moderation of all social media channels

I was appointed as the marketing planner of Brand Mito Electronic at five platform ecommerce such as Shopee, Tokopedia, Lazada, Blibli & Akulaku, I have responsibility such as: - Managing online brand and product campaigns to raise brand awareness - Develop marketing and promotion strategies to drive online traffic & sales to online store, e.g., 12.12 Campaign Total GMV uplift 397% and Total Unit Ordered uplift 480% - Monitor, analyze, and execute paid ads using in‑App Ads (Shopee Ads, Top Ads, and Sponsored Search) to optimize several key metrics, e.g., achieved 62.8x Return on Ads Spend for Shopee Ads - Gained over 10x number of Shopee Live viewers compared to initial livestreaming by planning, concepting and develop livestream and managed KOL for livestream - Develop and implement digital media and advertising in both online and offline platform. - Explore and maximize social media channels to raise brand awareness. - Develop content brief for any creatives needed, marketing materials, and content creation to all e‑commerce channels and social media - Responsible in planning budgetary control of all digital marketing. - Allocate Ads budget and utilize it to maximize traffic & conversion

- Create Banner for Website Home Page, Product Promo Campaign Landing Page, Social Media post, Product Brand or Bank Partner Promo, Event Banner or Gamification Content - Manage Google, Facebook, Instagram, or Twitter Ads - Create product promotional video - Create preparation for promo campaign - Create promo landing page - Strategize for Social Media Promotion - Monitor and handle information accuracy about product details - Manage social media account and handle user feedback - Manage app rating performance - Responsible for all displayed products on the website (ex : Product Image, Product Description, and Stock) - Beautify the appearance of the products on the website by adding pictures, video or review of these products - Coordinate with the Buyer team to look for new products or new suppliers - Manage product search keywords on search engines (including adding SEO) - Check to see home banner and promo banner (ex : bank banner & promo campaign) - Check and compare price with competitor to assure price is always updated - Manage product rating for newly added product