May 2019 - Present
Experienced project manager and business development focusing in customer-centric strategy and user experience design, utilizing knowledge in design thinking, journey mapping, organization development and training/development.
Focused industry: Financial services(banking), retail, food & beverage
● Project Management Officer: Experienced Project manager in user experience design, customer journey, and people transformation training.
● Digital Channel and Business Strategy:Advise 10+ clients for business strategy and transformation using market and product feature analysis from customer's perspective, identifying pain points and gain points for consumers throughout the customer journey, and ensuring the overall business plan is following the company's business blueprint; representative clients including AIA, Line Bank, Fubon Group, Taiwan Mobile Group, Mercedes Benz, etc.
● Organization & Culture Design:Deep focus in change management, design thinking and cultural transformation. Identify organization's opportunity in improving cultural sustainability and cross-functional team collaboration.