-Monitoring the overall market trend and providing actionable insights for brands, and seller to utilize their marketing spend in achieving their business objectives effectively. -Managing >200 Lazmall sellers, understanding brand's commercial and marketing objectives, pain points, and oppurtunities. -Developed marketing solutions package, promotion, incentives planning, and product updates to continously improve adoption and revenue growth. . Lazada Group is Southeast Asia's leading eCommerce platform, with a presence in six countries - Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam. Lazada became the regional flagship of the Alibaba Group.

- The company aimed to expand its online presence and reach a wider audience. The existing digital marketing strategies were not delivering the desired results in terms of website traffic and lead generation. - To revamp the digital marketing strategy and improve key performance indicators (KPIs) related to online visibility and user engagement. - Conducted a comprehensive review of the existing digital marketing strategy, identifying areas for improvement and setting clear objectives for increased online visibility and lead generation. - Implemented a culture of continuous improvement, regularly reviewing and adjusting digital marketing strategies based on data-driven insights.

- During a peak sales season,the company experienced a significant increase in online orders, resulting in a backlog of order processing and customer service requests. - To address the challenges associated with the surge in online orders and improve the overall efficiency of the e-commerce department. - Led a team of e-commerce specialists, providing clear guidance and support during the high-demand period. - Contributed to a 20% increase in online sales during the peak season, exceeding company targets.

-Develop and implement e-commerce strategies to achieve business objectives, Analyze market trends and customer behavior to identify opportunities for growth. -Lead and manage a team of e-commerce professionals, including developers, marketers, and customer service representatives, Provide guidance, support, and training to team members. -Work closely with the product team to ensure accurate and up-to-date product listings, Implement strategies to enhance product visibility and sales. -Develop and execute online marketing campaigns to drive traffic and sales, Utilize various digital marketing channels such as social media, email, and SEO to promote products. -Utilize analytics tools to track and analyze key performance indicators (KPIs) related to sales, traffic, and customer behavior, Generate reports and provide insights to make data-driven decisions.

- Creating and configuring bussines accounts on the marketplace platform (Shopee,Tokopedia,Lazada,etc) - Ensuring that bussines information, product descriptions, image and other detail displayed properly to platform standards. - Analyze and report sales and advertising data from various marketplace platforms to the team and owner.