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Campaign Specialist @ Google Ads, Teleperformance

Neha Singh I have over five years of experience as an UI/UX designer. By incorporating data analysis and user interview, I have assisted many busin...

Neha Singh

Google Ads, Teleperformance

Campaign Specialist

Business Analysis/Market Research: Competitor Analysis, Strong analysis of marketing metrics, including ROI and effectiveness of campaigns.
Perform daily account management of pay per click accounts on Google AdWords.

Creating campaigns, strategies for online PPC campaigns for Google Ads

Perform daily account management and of pay per click accounts on Google Ads for a variety of clients.

Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.

Manage and maintain updates for large keyword lists.

Provide creative copy suggestions and graphical ad templates.

Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.

Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.

I was responsible for optimum growth in client's business via effective data analytics, keyword research, creative copy suggestions and graphical ad templates, account optimization. In addition to this, checking advertisement content, helping in sales & providing technical support and analyse ad campaign effectiveness were also covered under my key responsibilities. 

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