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Graphic & web design freelancer with marketing experience and light coding knowledge all topped with a passion for technology.

Specializes in bridging the gap between design and marketing to create more efficient, seamless, and affordable growth solutions and strategies for companies and individuals. 

Indiana University

Owner, Designer, Marketer

Nic Ilieff

Digital BrandLink

My solopreneurship and business venture that requires the responsibilities and skills of a small business owner, graphic/web designer, and digital marketer.

- Graphic design, motion graphics, WordPress design & development, WordPress/website hosting & management, digital marketing, social media marketing & management, and brand management are the services that I offer to my clients

- Business is self-funded and relies on acquiring new business and nurturing the current clients I have to provide a steady stream of income and promote repeat business

- Execute new design + marketing techniques to attract 
customers and follow trends

- Professional use of the Adobe Creative Suite

- Marketing Automation and integration into my daily tasks 

- Utilize web forms, capture leads, send cold emails, track leads through sales pipeline, pitch sales, negotiate deals & contracts

- Invoice clients and track expenses and revenue

- Create and track legal documents and agreements

- Continually take courses, learn online, or teach myself through tutorials and trial & error to continue my education and remain current in my professional market

Director of Digital Media & Marketing

- Analyzed internal areas that needed improvement

- Created specific Marketing Campaigns and Implemented them internally and for clients

- Designed all internal and client print/digital marketing assets

- Managed a team of two other designers/marketers

- Lead daily standups

- Responsible for creating all client websites

- Maintained and updated company website

- Worked directly with the directors of sales, business development, and telecommunications to educate them on new design & marketing trends and practices

Virtual Assistants of America LLC

Director of Digital Media & Marketing

- Solely responsible for any print or digital designs that either Progress Bar used internally or for outside advertising

 - Designed promotional material for non-profit organizations, corporations, and individuals hosting events within the venue

- Created visual content, wrote copy, and scheduled posts for three social media accounts on a weekly basis

- Designed printed promotional flyers for large street festivals and events such as Chicago Gay Pride (1.2million in attendance) and Northalsted Market Days (largest street festival in the Midwest).

- Completed two bootcamp courses in Adobe After Effects with successful intentions to shift the advertisements, graphics, and general media toward motion graphics and animation 

Progress Bar

Creative Director and Lead Graphic Designer

Chicago, IL 

 - Was promoted after six months from Executive Assistant to the CEO to Head of Business Development & Marketing for the new educational division, "Growing Through Arts"

 - Made calls to current retailers to bring awareness of the new line that would be available to their business

- Set up local sales meetings with retailers within Chicago to introduce the products and encourage them to include the new line in their current inventory 

 - Designed, scheduled, tracked, and analyzed the monthly newsletter for the umbrella company as well as my division

- Worked remotely with the manufacturers in China to make sure production and shipping deadlines were met as well as the final products matched the quality provided in the samples received prior

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