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NATIONAL CHENGCHI UNIVERSITY

NATIONAL CHIAYI UNIVERSITY

Trade Marketing Assistant

劉心瑜 I have over five years of experience as an UI/UX designer. By incorporating data analysis and user interview, I have assisted many businesses i...

劉心瑜

Edrington

•Communicated with design vendor and marketing department to create Points of Sales Materials for 20+activities 
•Directed vendor to install 60+ signboards of trade partners to attract customers 
•Coordinated with stakeholders to host product launch events 
•Handled 73+ trade marketing expenditures to close the check 
•Corresponded with logistics, marketing, and business department to deliver tasting samples and sales materials to trade partners

•Completed 70+ product marketing materials, brochures, and videos with five design vendors 
•Assisted with medical review of marketing materials by reviewing 50 clinical trials results and studies

Merck Sharp & Dohme

Marketing Intern

Visited 1, 500 B2B clients with sales representatives to study effects of policy changes on field sales 
 		 Provided managerial recommendation for sales managers and director by analyzing sales representative behavior in 
 the field 
 		 Analyzed market visit data and created reports that were referenced in adjusting field sales policies

Swire Coca-Cola

Time Study Intern - Business and Marketing Department

Developed a 9-day marketing plan with a budget of NT$100, 000 for the father's day promotion at RT-MART and 
 Carrefour 
 		 Achieved record high sales in a single day of NT$120, 000

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