GDP, Inc. (Global Digital Payments) is an Asian fintech startup based in Taiwan that utilizes AI, big data and blockchain technology to deliver secure digital cross-border financial services. Headed and co-founded by VPON Big Data Group’s CEO Victor Wu, it has international presence in Singapore, Japan, the Philippines and Estonia.
• spearheaded user research through online surveys, focus group discussions and product presentations to 30+ key individuals in the target market (Filipino overseas workers in Taiwan)
• created and curated relevant social media content (eg. graphics, article postings, event documentation) that led to 2,000+ Facebook likes in less than two months
• facilitated localization (English to Filipino) of user interface for the products’ websites and mobile applications