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劉御如
行銷經理
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劉御如
行銷經理
★4年電商經驗, 年成長40%以上 ★五年的專案經理經驗 ★獲得公司年度與季度精兵肯定 ★網站+實體活動的實戰
艾思網絡股份有限公司
致理科技大學
台灣新北市新店區新北市
Professional Background
Current status
Employed
Profession
Project / Product Management
・
Marketer
・
Marketing Strategy Planner
Fields
Events Services
・
Cosmetics
・
Lifestyle
Work experience
4-6 years (4-6 years relevant)
Management
I've had experience in managing 1-5 people
Skills
Word
PowerPoint
Excel
Languages
Chinese
・
Native or Bilingual
Highest level of education
Bachelor
Job search preferences
Desired job type
Full-time
・
Interested in working remotely
Desired positions
PM、活動企劃相關、行銷企劃相關
Desired work locations
Taipei, Taiwan
Freelance
Part-time freelancer
Work Experience
EC行銷經理
艾思網絡股份有限公司
・
Full-time
12월 2021
-
Present
●負責全網站的營運成長100%以上 ●全年度活動規劃 ●日本商品導入 主要負責項目: 1.業績目標達成 2.預算配置 3.GA分析 4.SNS素材製作 5.KOL配合 6.電商營運
商品採購
富邦媒體科技股份有限公司(momo購物網)
・
Full-time
9월 2021
-
12월 2021
・
4 mos
●負責資生堂國際櫃旗下品牌行銷規劃 ●經過超級品牌日與雙11業績平均成長25% 主要負責項目: 1.業績目標達成 2.爆品洽談 3.基本招商 4.廠商關係維護 5.品牌走期規劃
電子商務資深PM-
誠品股份有限公司
11월 2017
-
9월 2021
・
3 yrs 11 mos
●負責流行線(保養美妝、飾品包袋)YOY成長300% ●拿過年度/季度菁英獎金 ●手上有約250家廠商 主要負責項目: 1.業績 2.TA分析 3.會員經營 4.規劃經營策略 5.廠商管理 6.網路活動操作 7.線上線下活動操作 8.找出亮點話題商品 9.跨部門合作 10.庫存管理 11.客訴處理
行銷業務
金唐閣
11월 2016
-
6월 2017
・
8 mos
●品牌定位 ●產品定位 ●線上與線下行銷規劃 主要負責: 1.產品規劃 2.活動規劃 3.異業結合 4.新聞稿撰寫 5.品牌形象建立 6.小編 7.各電商平台上架
策略執行
智通策略
2월 2015
-
10월 2016
・
1 yr 9 mos
●通路管理 ●業務簡報 ●活動總招 主要負責: 1.經銷商通路管理,公司獲利維持50以上毛利 2.數位行銷(FB+LINE)擴大經營商圈 3.消費需求調查與建置 4.百桌尾牙活動案子負責人 5.帳務管理 6.基本行政作業 7.自制力強,公司為在家上班
Education
致理科技大學
Bachelor of Business Administration (BBA)
・
國際貿易
2012 - 2015
Activities and societies
1.系學會 2.英文話劇比賽 3.跨校聯合活動
Description
GEPT初級 乙級電腦軟體應用技術士 丙級電腦軟體應用技術士 丙級會計事務技術士 DSCRMA流通服務與顧客關係管理分析師(盈豐資訊) Distribution Service & Customer Relationship Management Analyst(流通服務與顧客關係管理分析師) Endiva Certified Web Community Manager 初級物流運籌人才-物流管理 河合鋼琴檢定7級 全民中文能力檢定合格