- Spearheaded the development & execution of comprehensive marketing strategies to generate 100+ qualified/month leads building strong sales pipeline. (6X ROI) - Implemented inbound and outbound marketing tactics, including content marketing, PPC, social media, and email marketing -- resulting in a 50% increase in MQL and a 30% boost in conversion rates. - Collaborated closely with the sales team to align marketing efforts with business objectives, resulting in a 30% increase in SQL and a 25% increase in revenue. - Managed a team of marketing professionals, providing guidance, mentoring, and performance evaluations to ensure the successful execution of marketing campaigns and initiatives.

- End-to-End Campaign Management on PPC Platforms like Google & LinkedIn - Generated 400+ Qualified Leads every quarter for B2B SaaS Platform - Implemented 360 Degree Marketing Approach catering to Full-Funnel Marketing (ToFu, MoFu, BoFu) - Delivered industry-leading 5x Return on Marketing Investments

Developed reports and dashboards for the CEO & Head of Marketing (using HubSpot, Excel, and Zoho Analytics) that measured the effectiveness of inbound & outbound marketing campaigns Automated various processes using HubSpot Workflows. Help shape/devise marketing strategies by identifying appropriate marketing channels & target customers for lead generation campaigns

Performed Revenue Forecasting by tracking key metrics (Logos, Revenue Contribution, ACV, Expansions, Sales Pipeline, etc) and developed spreadsheets and data models for all the customers. Created and presented real-time reports on the company's revenue buildup to higher management. Created presentations in a concise & well-researched manner on a new product feature ideas & opportunities by collaborating with sales owners.