• Improved user retention by redesigning product UI and interaction through creating mockups, prototypes, and 3+ rounds of iteration, leading to 90%+ stakeholders' satisfaction
• Increased opportunities for international business partnership by redesigning presentation and marketing assets, including keynote, business card, envelope, signature, sales kit video, and graphic materials for social media
• Improved product accessibility by redesigning product user flow through IA reorganizing, wireframing, and prototyping