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After spending over 7 years working for a pool management company I decided that I wanted to start gaining professional experience. While still in college where I was studying to become a school teacher I started working as a car sales professional for a major Honda dealership. I fell in love with the ability to earn a living by communicating with people as well as the ability to control my own destiny.

I spent four years selling cars both on the showroom floor and on the internet before transitioning into a sales management role at another major Honda dealership. I had gained experience as a sales manager, marketing manager, internet director and dealership process facilitator. I also worked for a startup marketing company called “Red Numbat” where I was in charge of Industry Relations. I would later gain success as the eCommerce Director at an up and coming dealership called “Teddy Nissan”. While there I build a Business Development Center that helped the brand new dealership achieve almost 250 cars per month within just 9 months of being in business.

My success in retail propelled me to start my national automotive sales training and consulting firm, Dealer eTraining. I have since been a published author in multiple automotive industry publications as well as a major speaker for numerous automotive conferences and dealer associations. I have personally trained and consulted over 50 automobile dealerships in the United States on the process of automotive internet sales and business development. I am a partner with Auto Ad Builder and Template Ad Builder where we do cutting edge marketing for auto dealers and many small business ventures.

With the success of my automotive consultancy and my growing interest in social media I founded, Social Sher to become a premier social media management and PR firm for clients and partners. I am fortunate to help smaller marketing companies, restaurants, accounting offices and even create social media personalities that grow a huge following. 

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