• Coordinated across product, sales, marketing, and design teams to determine product messages and go-to-market strategies, successfully launched 4 products in 2 years.
• Completed 3 collaterals, 6 sales kits, 6 product videos, 7 white papers, 8 seminar/webinar slides, and 10+ webpages for ATL/BTL events and marketing campaigns.
• Gained over 50 leads by supporting the company's participation in the largest IP event in Asia in 2019 by planning and producing all marketing materials, including gift cards, collaterals, slides, case studies, and online free trial automation.