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Avatar of 陳冠宏.
陳冠宏
自營創業 @ 車伴實業
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陳冠宏

自營創業 @ 車伴實業
多年進口豪華車品牌操作經驗，熟悉高消費族群市場及消費者特性。擅長品牌行銷操作、通路銷售管理、異業合作及廣告業務媒體生態。
車伴實業
Queensland University of Technology
Taipei, 台灣

Professional Background

  • Current status
    Employed
    ・
    Ready to interview
  • Profession
    Marketer
  • Fields
    Automotive
  • Work experience
    10-15 years (10-15 years relevant)
  • Management
    I've had experience in managing 1-5 people
  • Skills
    Word
    PowerPoint
    Excel
    English
    TOEIC
  • Languages
    English
    ・
    Fluent
  • Highest level of education
    Master

Job search preferences

  • Desired job type
    Full-time
    ・
    Interested in working remotely
  • Desired positions
  • Desired work locations
  • Freelance

Work Experience

自營創業

車伴實業
Oct 2021 - Present
自營中古車買賣及自媒體(Podcast/Facebook/Instagram)

事業二部副理

數字廣告(股)有限公司
Jul 2019 - Aug 2021
・
2 yrs 2 mos
1. 8891、518、8591等平台廣告業務團隊主管 2. 建立8891廣告機制及youtube內容行銷策略

Asistant Manager

裕隆日產(股)有限公司
Mar 2017 - Jun 2019
・
2 yrs 4 mos
豪華進口車品牌INFINITI通路銷售管理 1. 經銷通路業績達成及銷售制度管理 2. 經銷商獎勵計劃 3. 建立INFINITI原廠認證中古車

Marketing Specialist

裕隆日產(股)有限公司
Mar 2014 - Mar 2014
・
1 mo
豪華進口車品牌INFINITI品牌行銷 1. Q50/Q70產品經理 2. Event Management:車展、車主高爾夫聯誼賽、品牌活動

Product Manager

義美食品(股)有限公司
Mar 2012 - Mar 2014
・
2 yrs 1 mo
義美冷凍食品類別PM 1. 開發新品項 2. 協助業務團隊開發新通路及產品提案 3. 協調工廠生產控貨及業務團隊通路舖貨

Education

Queensland University of Technology

Master’s Degree
・
Integrated Marketing Communication
2009 - 2010

淡江大學

Bachelor’s Degree
・
資訊管理
2003 - 2007
Activities and societies
1. 高雄校友會活動幹部 2. 管理學院資訊顧問室