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William Shih
Marketing Visual Designer
我有超過十年與歐洲，美國和台灣團隊合作視覺設計，平面設計，行銷設計的工作經驗，透過在各產業學習的豐富技能和創意思考，我已為許多的客戶提供創新的行銷方案以及製定成功的品牌策略。在此謹附我的作品集網站 www.yutashih.com，以供參考，謝謝。
As a design professional with extensive online and digital experience, I have spent the last 10 years working in a number of marketing branding and advertising capacities with teams in Europe, America and Taiwan. Throughout my career, I have honed my knowledge, creativity, and business acumen, equipping me with the essential skills required to effectively address a brand's marketing requirements.
Technology and the Internet have revolutionized product marketing, enabling a seamless approach. As a global persona with diverse cross-cultural experiences, I can identify and understand unique market segments that resonate with a product or service. Additionally, I possess the skills to engage and connect with diverse audiences, ensuring successful outreach.
Please visit my portfolio site: www.yutashih.com for more details. Thank you.
Professional Background
- Current statusUnemployed・Ready to interview
- ProfessionVMD Designer・Motion Design / Video・Ad Designer
- FieldsDesign・Fine Art・Marketing / Communications
- Work experience10-15 years (10-15 years relevant)
- ManagementI've had experience in managing 5-10 people
- Skills
- LanguagesEnglish・ProfessionalChinese・Native or Bilingual
- Highest level of educationMaster
Job search preferences
- Desired job typeFull-time・Interested in working remotely
- Desired positionsCreative design、資深設計 Senior design、Visual design
- Desired work locationsTaipei City, Taiwan・Tokyo, Japan
- FreelancePart-time freelancer
Work Experience
多媒體設計師
New Taipei City, Taiwan
* 負責領導社群媒體影音內容的視覺設計; 與行銷團隊共同製作活動、形象及營銷之視覺設計建構、社群影音與提案發想。
*與廣告投放團隊合作，透過後台數據研究並測試優化社群影音的視覺，擴大類似受眾及觸及人數，達到成果成本和提升轉換的最佳化。
Lead social media video design and collaborate on events, branding, and marketing visuals with the marketing team. Partner with advertisers to optimize visuals, expand reach, and boost conversion with cost efficiency.
Marketing Visual Designer
Taipei City, Taiwan
社群平台的維護和宣傳，受眾為content creators, 和平台使用者。(全程遠端與南非的營銷團隊和客戶服務團隊跨時區)
1. 每週精選創作者電子報
2. 平台活動宣傳廣告及影片設計
3. Content creators 個人主頁優化及每週主打宣傳頁面設計
4. 公司企業形象branding guideline 統整設定
Remotely collaborate with the South African marketing and customer support teams to optimize and manage the web platform for content creators, performers, and platform users. In charge of the Weekly Featured Newsletter, advertising and video design for platform activities, web page optimization for content creators, weekly promotional page design, and general corporate branding guidelines design.
Marketing Visual Designer
Taipei City, Taiwan
為當時即將推出的數位產品做行銷設計 (全程遠端與布達佩斯總公司及世界各地的數位行銷、Sale 部門跨區合作)
1. 新產品行銷影片， motion graphic
2. 每日社群媒體內容設計 (Instagram，Twitter，Linkedin，TikTok 等平台的貼文，短影片reel，stories)
3. 平台 UI介面設計與網站優化
4. 公司企業形象設計 (包含名片, Linkedin, Twitter, IG版面編輯設計)
5. EXPO 相關宣傳設計 ( 數位簡報及印刷品 )
Marketing design for digital products (remote collaboration with Budapest headquarters, IT, and sales departments in Europe, America, and Asia), including promotional video, motion graphic, daily social media content design on Instagram, Twitter, Linkedin, TikTok, and other platforms, corporate identity design (business card, banners for Linkedin, Twitter, IG layout editorial design), and EXPO presentation and printed design.
資深媒體行銷設計師 Senior Marketing Designer
Taipei City, Taiwan
與美國洛杉磯執行總部共同整合數位行銷宣傳內部旅遊商品(精緻型小人數團體旅遊, 客人為北美人士)
1. 官方網站，各種社群平台的媒體行銷素材 (Facebook, Instagram, YouTube 等官方專頁後台控制)
2. 官網設計優化，系列廣告banner，網頁中英文翻譯
3. 旅遊影片編輯及motion design
4. 會員專屬企劃，email 電子報
5. 印刷品設計，包括導遊旗幟，紙本導覽小冊，名片，行李吊牌等
6. 隨團拍攝紀錄影片
Cooperate with the Los Angeles headquarters to organize digital marketing and promote tourism offerings (exquisite small group trips with North American passengers). In charge of designing and optimizing web and email newsletters, as well as social media marketing campaigns on Facebook, Instagram, and YouTube. Translating Mandarin and English for travel itineraries on the website. Filming, editing, and motion design for group tour documentary videos. Creating printed items such as guiding flags, brochures, tour guidebooks, business cards, luggage tags, and so on.
設計副理
New Taipei City, Taiwan
主要負責裝置藝術的開發與設計，參與專案包含：
- 台北統一時代百貨2017聖誕節光影專案
- 台北101大樓聖誕樹裝置設計動畫專案
- 中信南港金融園區聖誕樹LED動畫設計等
職務內容：
1. 與客戶溝通，了解他們的需求和要求。
2. 概念設計，使用數位簡報做出1-2個提案
3. 成本估算，並參與企業標案程序。
4. 與廠商進行溝通做最後統整
5. 協助專案執行和成品驗收
Integrating the Development of Lighting Installation Arts for the Design Department, and leading the team in the Production of Graphics, Videos, and Animations.
Visual Designer
New York, NY, USA
統整建築3D素材，並製作建商所需相關商業視覺廣告
1. 建築及室內設計3D動畫素材的影像和特效剪輯
2. 建案商業廣告的分鏡及影片製作
3. 建築場景的數位繪景Digital Matte Painting 製作
4. 視覺化建案的數位廣告及印刷廣告設計
Design digital and print advertisements for visualizing architectural projects, utilizing a range of skills encompassing matte painting, directing, visual effects, video editing, and digital design at VOXL Media.
Digital Creative Service Designer
New York, NY, USA
與紐約電視台節目部，廣告部 及Digital Creative Service部門合作創作相關設計：包括 節目網頁UI設計，節目背景合成，訪談節目剪輯，新節目創意發想，草圖製作和品牌系統設計，及電視廣告製作 等。
Cooperated with producer on designing web templates, graphic contents and motion graphics for brochures, logo design, commercials, and TV programs.
Marketing Designer
Queens, NY, USA
百貨商品周邊行銷設計，包括文宣，海報，平面廣告，外牆電視廣告等
網路數位行銷企劃，商品網路廣告設計，各商品宣傳網頁規劃
活動行銷企劃週邊設計，活動流程設計及公關活動之參與
Designed Marketing materials: Brochures, Posters, Advertisements and Commercials for the shopping mall; Designed Web Templates, Banners, Graphics and Motion Graphics for the Digital TV Promotion Programs
Game Concept Designer
New York, NY, USA
參與手機遊戲Bloody Gem的開發與設計:
1. 構思遊戲背景故事及角色故事
2. 設定角色設計及概念藝術設計
3. 製作遊戲推廣宣傳動畫廣告及設計周邊產品和海報
Participate in the development and designing of a match 3 mobile game "Bloody Gem" to build up and solid the game background story, characters concept design, promotional commercial, and other game products.
Education
Master of Fine Arts (MFA)
・
Computer Arts and TechnologyDescription
➤ Award: Director Award of Graduate Fine Art Department
Master of Science (MS)
・
Communication DesignLicenses & Certifications
Google Analytics（分析）基礎知識
Google Analytics (分析) 個人認證
Google數位學程