Customer Personality Analysis

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PO MING HSIEH

Customer Personality Analysis

ByPO MING HSIEH

・

Hsinchu, Hsinchu City, Taiwan

【根據資料進行分群，區分不同種的消費者特性】 ● 利用數據內容進行判讀，了解每一個欄位的屬性與涵義 ● 資料清理，分析資料類型進而合併或轉換 ● 數據視覺化呈現，觀察各項指標的關係 ● 使用PCA達成降維，再用KElbowVisualizer找出最合適的K值 ● 最後使用Agglomerative、KMeans 完成分群並展示