media, influencers and events; to convert potential clients to leads and become members/clients. Ticket Xpress e-voucher: SME e-commerce Benefit Xpress e-voucher：B2B employee benefit Supervisor of Overseas Marketing • iStar Digital Technology 五月八月 2017 Industry: Gaming app/Star-up 1. Marketing head of overseas business unit, leadership of two team members from Malaysia and Taiwan 2. Shaping and executing the digital marketing strategy across all the relevant social networks and delivering highly creative social media and content marketing campaigns 3. Data analysis and optimisation that drive significant performance

results. Managed client service, media planning, account management, and data-driven reporting. Acted as a project facilitator, coordinating with internal and external partners for project management, timeline monitoring, and operational execution. Responsibilities included managing client website layout, creating product landing pages, developing advertising materials and social media content, overseeing dashboard development, and integrating KOL projects. Executed client's new product launch with a minimum budget of 20 million over six months, coordinating KOL collaborations, advertorials, TV program placements, and paid advertising(FB, Google Ads, Taboola, LINE LAP). AprDec 2022 Senior Account Executive D.A