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4-6 years
6-10 years
10-15 years
More than 15 years
Past
業務主任 Senior Account Executive @Wunderman Thompson 偉門智威2022 ~ 2024
・
行銷企劃人員
Within one month
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
銘傳大學MING CHUAN UNIVERSITY
・
資訊管理學系
專案經理 @上欲機械工程有限公司2023 ~ Present
・
行銷企劃專員
Within one month
核心價值 2、梳理品牌/品牌策略規劃 3、品牌聯名及異業合 4、新聞稿撰寫/公關發稿 5、數據分析（Google Analytics）及同業動態監測（Opview） ◉ 主要成就 ＊AsiaYo 2022露營媒體團，達成20+媒體參與及30+新聞露出 ＊創造2021寵愛五月活動串連，與LINE旅遊、寒舍艾麗、台北西
Employed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
東吳大學
・
國際經營與貿易學系
顧客運營處/副理 @商業周刊 Business weekly2022 ~ Present
・
Digital Marketing
Within two months
Abby Chang | 張佩娟 #行銷魂 #廣告人 現任台灣知名財經專業媒體的訂閱企劃，擁有7年的數位行銷經驗、 5年的4A廣告代理商經歷， 經手超過10個以上知名品牌客戶，擅以分析網路趨勢擬定行銷計畫，並搭配不同行銷製作形式，如網站製作、社群互動
Employed
・
Not open to opportunities
Part-time / Interested in working remotely
6-10 years
元智大學 Yuan Ze University
・
資訊傳播學系 網路傳播組
Offline
Offline
More than one year
Ai-Lun Huang Marketing Communication Sr.Specialist From Art Director to Account Manager. With 3 years+ of experience in the digital marketing field . Accumulated Over 6 years of regional and global experience in marketing, advertising, branding, communications, and design. Worked with a diverse set of clients in various industries ranging from dynamic start-ups to Fortune 500. • Honored as “The Inspirational Leader” in NEXTGEN, Google partnered global program in 2019 • Red Dot Design award winner in Visual Communication Design, Packging Design category, 2017 Taipei, Taiwan || [email protected] Work Experience Global Product
4-6 years
Employed
Full-time / Interested in working remotely
6-10 years
文化大學
・
資訊管理Past
品牌行銷主任 @香港商亞思博數位媒體股份有限公司2018 ~ Present
・
Brand Marketing Executive 品牌行銷企劃 / Senior Account Executive 資深客戶執行
Within two months
Unemployed
Full-time / Interested in working remotely
6-10 years
私立世新大學 （碩士畢業）
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Definition of Reputation Credits
Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Professional Background
Current status
Job Search Progress
Professions
Fields of Employment
Work experience
4-6 years
Management
Skills
Languages
Job search preferences
Positions
Job types
Locations
Remote
Freelance
Educations
School
Major
Ai-Lun Huang
Marketing Communication Sr.Specialist
From Art Director to Account Manager. With 3 years+ of experience in the digital marketing field. Accumulated Over 6 years of regional and global experience in marketing, advertising, branding, communications, and design. Worked with a diverse set of clients in various industries ranging from dynamic start-ups to Fortune 500.
• Honored as “The Inspirational Leader” in NEXTGEN, Google partnered global program in 2019
• Red Dot Design award winner in Visual Communication Design, Packging Design category, 2017
Taipei, Taiwan | +886 958-022-026 | [email protected]
Work Experience
Global Product Group Marketing Communication Sr.Specialist • ViewSonic
Aug 2021 - Present
- Lead Direct View LED Display global B2B product marketing. Develop marketing communication plans, execute a wide range of creative and sales assets, and bridge with regions to collaborate, and devise the marketing approach.
- Lead software product launch. From inbound marketing research, Go-To-Market to Outbound Marketing BETA Testing & Playbook. Plan, and deliver B2B & potential B2C marketing activations.
- Lead Corporate Influencer Marketing. Manage and retain the relationships with the influencers. Develop strategies and tactics to align with marketing direction, and team up with regions to execute global campaigns across marketing channels to achieve the goal.
Account Manager • United Communications Group, HAKUHODO International
Mar 2021 - Aug 2021
- Responsible for BMW TW LINE Official Account, monitoring audience metrics and adjusting strategies to match client's goals. Pitched ideas for clients' marketing campaigns on cross-markets and assets. Researched industry news, and came out with monthly competitive analysis reports. The defined target audience in segments and set KPI, tracked, and optimized through Salesforce CRM platform.
Achievement:
> Helped clients to increase by a 10% retention rate
> Shorten recruitment time by 40% by redefining the campaign strategy - Lead and operated EVA AIR's marathon Facebook Fan Page, defined short-term/long-term goals, set up a monthly strategy, and optimized the content through trend observations and monthly analysis.
Achievement:
> Helped clients to reach 15% growth in followers each month
> Maintained an average 12% engagement rate by developing strategic user-generated content - Collaborated closely with data experts and IT in implementing GA/GTM, to track data.
- Controlled budget allocation and levered the value of external vendors and resources.
Art Director • isobar, Dentsu Inc.
Mar 2018 - Feb 2021
- Translated and delivered the client's marketing objectives into a clear, compelling, brand-appropriate, and applicable creative communication plan.
- Collaborated with the Creative Director, designers, copywriters, and internal department to develop and deliver successful and award-winning ideas.
- Lead an experiential service design project in data-driven from concept to execution.
- Joined the NEXTGEN Digital Marketing Talent Program (Powered by Google & iProspect) in 2019. Lead an Asia Pacific team of 6 members to complete three marketing activation plans, and a real marketing case study. Obligation to pass three GA certifications.
Achievement:
> YAHOO VERIZON MEDIA BIG IDEA CHAIR AWARDS 2019
> Honored as "The Inspirational Leader" in the Google partnered global digital marketing training program, 2019
Creative Director & Project Assistant • CHOU SHIH HSIUNG Art Studio
Sep 2015 - Dec 2017
- Worked closely with the artist Chou Shih Hsiung and studio members as a team. Curated art creation/exhibitions, and assisted in building a lifestyle brand - SCULPTOR BARBER
Achievement:
> Successfully become the iconic Barber brand among the young adults in Taipei city in 2017
> The brand was reported in Wallpaper* Asia and also selected in LOUIS VUITTON World Urban Tour Series/Taipei's Edition, 2016 - In charge of the overall brand and creative communication, from establishing the brand identity, operating multi-social channels, site design, film making, and photography to print publication & POSM making. Ensured the overall brand tone was consistent and aligned with the business goal and direction.
- Curated and marketed Chou Shih Hsiung's solo exhibition in Taipei Fine Arts Museum in 2016. Managed time schedule, produced and ensured the marketing assets and design materials met the expectation. As the key person to communicate with the media and welcomed the international VIP guests.
Communication - Visual Designer • Global Blue
Aug 2013 - Jun 2015
- Worked with internal editing teams, responding to the brief in terms of the design style, format, print production, and timescales.
- Developed graphics and design layouts for illustrations and publications.
Graphic Designer (Intern) • HATO
Jan 2013 - Jun 2013
- Supported in-house publications and events design material and delivery outcomes.
- Participated in public curating projects, and collaborated with Anne Hardy, the British artist to design her exhibition book for the show at Secession Vienna/Secession 2012.
Education
Nov 2020 - Feb 2021
Advanced Program, Business Management
National Chengchi University (NCCU)
Relevant courses: Marketing Planning, Brand Management, Strategic Cost Management, Financial Management, Organization Theory, Operation, and Human Resource Management
Sep 2009 - Jun 2012
Bachelor's Degree, Graphic Design
University of the Arts London
Relevant courses: Graphic Design, Typography Design, Layout & Photography, Advertising & Magazine journalism, Art direction, film & television, Media communications, Branded spaces, and UIUX design
Sep 2005 - Jun 2009
Bachelor's Degree, French Language, and Culture
Fu-Jen Catholic University
Relevant courses: French Language, French Literature, Art and Culture, Politics and History
SKILLS
Account
- Project management and planning
- Communication and negotiation
- Strategic thinking & Problem solving
- Agile Development
- Leadership
Creative
- Coordination creativity vision
- Design Thinking method
- Generate creative concepts and ideas
- Multimedia content development
- Communication effectively
Tools & skills
- Adobe Creative Suite
- Microsoft 360
- Google Suite
- Trello
- Figma
- HTML&CSS
Certificate
- Google Analytics Individual Qualification
- Google Ads Fundamentals
- Google Tag Manager Certification
- Coursera "Experience, Design & Innovation of Service Models:from Pain Points to Selling Points" NTU
- Coursera "Social Psychology" Wesleyan University
Language
- Chinese
- English
- French
Ai-Lun Huang
Marketing Communication Sr.Specialist
From Art Director to Account Manager. With 3 years+ of experience in the digital marketing field. Accumulated Over 6 years of regional and global experience in marketing, advertising, branding, communications, and design. Worked with a diverse set of clients in various industries ranging from dynamic start-ups to Fortune 500.
• Honored as “The Inspirational Leader” in NEXTGEN, Google partnered global program in 2019
• Red Dot Design award winner in Visual Communication Design, Packging Design category, 2017
Taipei, Taiwan | +886 958-022-026 | [email protected]
Work Experience
Global Product Group Marketing Communication Sr.Specialist • ViewSonic
Aug 2021 - Present
- Lead Direct View LED Display global B2B product marketing. Develop marketing communication plans, execute a wide range of creative and sales assets, and bridge with regions to collaborate, and devise the marketing approach.
- Lead software product launch. From inbound marketing research, Go-To-Market to Outbound Marketing BETA Testing & Playbook. Plan, and deliver B2B & potential B2C marketing activations.
- Lead Corporate Influencer Marketing. Manage and retain the relationships with the influencers. Develop strategies and tactics to align with marketing direction, and team up with regions to execute global campaigns across marketing channels to achieve the goal.
Account Manager • United Communications Group, HAKUHODO International
Mar 2021 - Aug 2021
- Responsible for BMW TW LINE Official Account, monitoring audience metrics and adjusting strategies to match client's goals. Pitched ideas for clients' marketing campaigns on cross-markets and assets. Researched industry news, and came out with monthly competitive analysis reports. The defined target audience in segments and set KPI, tracked, and optimized through Salesforce CRM platform.
Achievement:
> Helped clients to increase by a 10% retention rate
> Shorten recruitment time by 40% by redefining the campaign strategy - Lead and operated EVA AIR's marathon Facebook Fan Page, defined short-term/long-term goals, set up a monthly strategy, and optimized the content through trend observations and monthly analysis.
Achievement:
> Helped clients to reach 15% growth in followers each month
> Maintained an average 12% engagement rate by developing strategic user-generated content - Collaborated closely with data experts and IT in implementing GA/GTM, to track data.
- Controlled budget allocation and levered the value of external vendors and resources.
Art Director • isobar, Dentsu Inc.
Mar 2018 - Feb 2021
- Translated and delivered the client's marketing objectives into a clear, compelling, brand-appropriate, and applicable creative communication plan.
- Collaborated with the Creative Director, designers, copywriters, and internal department to develop and deliver successful and award-winning ideas.
- Lead an experiential service design project in data-driven from concept to execution.
- Joined the NEXTGEN Digital Marketing Talent Program (Powered by Google & iProspect) in 2019. Lead an Asia Pacific team of 6 members to complete three marketing activation plans, and a real marketing case study. Obligation to pass three GA certifications.
Achievement:
> YAHOO VERIZON MEDIA BIG IDEA CHAIR AWARDS 2019
> Honored as "The Inspirational Leader" in the Google partnered global digital marketing training program, 2019
Creative Director & Project Assistant • CHOU SHIH HSIUNG Art Studio
Sep 2015 - Dec 2017
- Worked closely with the artist Chou Shih Hsiung and studio members as a team. Curated art creation/exhibitions, and assisted in building a lifestyle brand - SCULPTOR BARBER
Achievement:
> Successfully become the iconic Barber brand among the young adults in Taipei city in 2017
> The brand was reported in Wallpaper* Asia and also selected in LOUIS VUITTON World Urban Tour Series/Taipei's Edition, 2016 - In charge of the overall brand and creative communication, from establishing the brand identity, operating multi-social channels, site design, film making, and photography to print publication & POSM making. Ensured the overall brand tone was consistent and aligned with the business goal and direction.
- Curated and marketed Chou Shih Hsiung's solo exhibition in Taipei Fine Arts Museum in 2016. Managed time schedule, produced and ensured the marketing assets and design materials met the expectation. As the key person to communicate with the media and welcomed the international VIP guests.
Communication - Visual Designer • Global Blue
Aug 2013 - Jun 2015
- Worked with internal editing teams, responding to the brief in terms of the design style, format, print production, and timescales.
- Developed graphics and design layouts for illustrations and publications.
Graphic Designer (Intern) • HATO
Jan 2013 - Jun 2013
- Supported in-house publications and events design material and delivery outcomes.
- Participated in public curating projects, and collaborated with Anne Hardy, the British artist to design her exhibition book for the show at Secession Vienna/Secession 2012.
Education
Nov 2020 - Feb 2021
Advanced Program, Business Management
National Chengchi University (NCCU)
Relevant courses: Marketing Planning, Brand Management, Strategic Cost Management, Financial Management, Organization Theory, Operation, and Human Resource Management
Sep 2009 - Jun 2012
Bachelor's Degree, Graphic Design
University of the Arts London
Relevant courses: Graphic Design, Typography Design, Layout & Photography, Advertising & Magazine journalism, Art direction, film & television, Media communications, Branded spaces, and UIUX design
Sep 2005 - Jun 2009
Bachelor's Degree, French Language, and Culture
Fu-Jen Catholic University
Relevant courses: French Language, French Literature, Art and Culture, Politics and History
SKILLS
Account
- Project management and planning
- Communication and negotiation
- Strategic thinking & Problem solving
- Agile Development
- Leadership
Creative
- Coordination creativity vision
- Design Thinking method
- Generate creative concepts and ideas
- Multimedia content development
- Communication effectively
Tools & skills
- Adobe Creative Suite
- Microsoft 360
- Google Suite
- Trello
- Figma
- HTML&CSS
Certificate
- Google Analytics Individual Qualification
- Google Ads Fundamentals
- Google Tag Manager Certification
- Coursera "Experience, Design & Innovation of Service Models:from Pain Points to Selling Points" NTU
- Coursera "Social Psychology" Wesleyan University
Language
- Chinese
- English
- French