• 8+ years of working experience in B2B/B2C tech industries, including Marketing, PM, and Sales. The main products are servers, routers, TVs, and smart home appliances.
• Good at event marketing planning and project management.
• Excellent computer skills and language abilities (English, Japanese)
• Proactive, results-driven, good at cross-functional coordination, and global teamwork.
Taipei City, Taiwan, 0987671588, [email protected]
Quanta Computer Inc. • Sep. 2021 - Present
• Plan and execute the trade shows, workshops, seminars, industry events, and exhibitions in TW, US, APAC, and EMEA, (e.g. Event: COMPUTEX, MWC, ISC.) Executed 10+ events in 2022.
• Plan and manage digital marketing campaigns like virtual events, webinars, content marketing, and media adverting in Taiwan, the US, APAC (Japan and Singapore), and EMEA (German).
• Manage and assess marketing campaigns' tracking budget, expenses, results, performance, and ROI.
• Ensure consistent corporate and partner's (Intel, Nvidia, and AMD) marketing policy, brand identity, and visual guidelines for all marketing collaterals and activities.
TUV Rheinland Greater China • Jun. 2019 - Mar. 2021
• Implement the branding innovation campaign, and brand co-branding, and write the content for case studies (e.g. Huawei, OPPO, Nokia).
• Plan and do the content marketing material, including SEO, brochures, article, eDM, and video shooting for GC (China and Taiwan). Wrote and executed 30+ articles and 4 videos in 2020.
• Manage and optimize social and digital marketing tools (e.g. Eloqua, WeChat, Blog, LinkedIn, Salesforce), enhancing 20% lead conversion rate than before.
• Manage vendors and agency partners.
Foxconn Technology Group • Jan. 2017 - Nov. 2018
• Plan marketing strategies and solutions to promote SHARP and InFocus TV products in China.
• Define the clear product communication strategy and key messages, including brand positioning, consumer value proposition, and key selling point.
• Manage and execute the go-to-market activities. (e.g. 3 TVCs, Event: CES, AWE)
• Do market research, collect competitor marketing information, and adjust marketing strategy.
Foxconn Technology Group • Jul. 2014 - Jan. 2017
• Assign NPI PM/ PMC on Cisco OEM router products, handling 10 SKUs at once.
• Implement new products and provide customer solutions based on production capabilities with the US/India team.
• Multi-tasking and cross-functional communication, mainly focus on the cost model, budget control, manufacturing process/ build plan (PCBA, ASSY), DFM discussion, ramp-up planning...etc.
Project lead of the 2023 Computex, plan and execute the whole event and media gathering. Click it
Hold the large-scale corporate event (Q. synergy) and more than 270 people attend it. Click it
Japanese Class • 2012 - 2014
Public administration and Policy • 2007 - 2012
• 8+ years of working experience in B2B/B2C tech industries, including Marketing, PM, and Sales. The main products are servers, routers, TVs, and smart home appliances.
• Good at event marketing planning and project management.
• Excellent computer skills and language abilities (English, Japanese)
• Proactive, results-driven, good at cross-functional coordination, and global teamwork.
Taipei City, Taiwan, 0987671588, [email protected]
Quanta Computer Inc. • Sep. 2021 - Present
• Plan and execute the trade shows, workshops, seminars, industry events, and exhibitions in TW, US, APAC, and EMEA, (e.g. Event: COMPUTEX, MWC, ISC.) Executed 10+ events in 2022.
• Plan and manage digital marketing campaigns like virtual events, webinars, content marketing, and media adverting in Taiwan, the US, APAC (Japan and Singapore), and EMEA (German).
• Manage and assess marketing campaigns' tracking budget, expenses, results, performance, and ROI.
• Ensure consistent corporate and partner's (Intel, Nvidia, and AMD) marketing policy, brand identity, and visual guidelines for all marketing collaterals and activities.
TUV Rheinland Greater China • Jun. 2019 - Mar. 2021
• Implement the branding innovation campaign, and brand co-branding, and write the content for case studies (e.g. Huawei, OPPO, Nokia).
• Plan and do the content marketing material, including SEO, brochures, article, eDM, and video shooting for GC (China and Taiwan). Wrote and executed 30+ articles and 4 videos in 2020.
• Manage and optimize social and digital marketing tools (e.g. Eloqua, WeChat, Blog, LinkedIn, Salesforce), enhancing 20% lead conversion rate than before.
• Manage vendors and agency partners.
Foxconn Technology Group • Jan. 2017 - Nov. 2018
• Plan marketing strategies and solutions to promote SHARP and InFocus TV products in China.
• Define the clear product communication strategy and key messages, including brand positioning, consumer value proposition, and key selling point.
• Manage and execute the go-to-market activities. (e.g. 3 TVCs, Event: CES, AWE)
• Do market research, collect competitor marketing information, and adjust marketing strategy.
Foxconn Technology Group • Jul. 2014 - Jan. 2017
• Assign NPI PM/ PMC on Cisco OEM router products, handling 10 SKUs at once.
• Implement new products and provide customer solutions based on production capabilities with the US/India team.
• Multi-tasking and cross-functional communication, mainly focus on the cost model, budget control, manufacturing process/ build plan (PCBA, ASSY), DFM discussion, ramp-up planning...etc.
Project lead of the 2023 Computex, plan and execute the whole event and media gathering. Click it
Hold the large-scale corporate event (Q. synergy) and more than 270 people attend it. Click it
Japanese Class • 2012 - 2014
Public administration and Policy • 2007 - 2012