JLPT N1 164/180
Vocabulary/Grammar: 60
Reading: 51
Listening: 53
TOEFL 107/120
Reading: 28
Listening: 27
Speaking: 23
Writing: 29
Implement marketing strategies for Android and iOS applications in Japan to drive engagement and minimize churn. Act as an ambassador internally and as the primary contact for queries related to the product.
• Manage day-to-day push marketing campaigns and in-app messaging strategies based on local consumers’ insight and preferences, achieving 38%+ growth of daily active users.
• Develop weekly A/B and multivariate tests to leverage insights to optimize users' onboarding process, retention and engagement, delivering 5%+ growth of day 1 retention within 3 months.
• Analyze campaign performance to make recommendations for improvement, identifying new opportunities for growth by utilizing monitoring tools such as Kibana, Firebase, and other tools as needed.
• Collaborate with frontend and backend engineers on UI design, UX experience, and features development on the basis of market research and user feedback.
• Provided language skills to convert texts from Japanese to Traditional Chinese with accurate translations, reflecting the style and manner of expression of native speakers.
• Translated and localized creative copy to retain the essence of the intended message.
Bachelor of Business Administration, International Business
Exchange Program
JLPT N1 164/180
Vocabulary/Grammar: 60
Reading: 51
Listening: 53
TOEFL 107/120
Reading: 28
Listening: 27
Speaking: 23
Writing: 29
Implement marketing strategies for Android and iOS applications in Japan to drive engagement and minimize churn. Act as an ambassador internally and as the primary contact for queries related to the product.
• Manage day-to-day push marketing campaigns and in-app messaging strategies based on local consumers’ insight and preferences, achieving 38%+ growth of daily active users.
• Develop weekly A/B and multivariate tests to leverage insights to optimize users' onboarding process, retention and engagement, delivering 5%+ growth of day 1 retention within 3 months.
• Analyze campaign performance to make recommendations for improvement, identifying new opportunities for growth by utilizing monitoring tools such as Kibana, Firebase, and other tools as needed.
• Collaborate with frontend and backend engineers on UI design, UX experience, and features development on the basis of market research and user feedback.
• Provided language skills to convert texts from Japanese to Traditional Chinese with accurate translations, reflecting the style and manner of expression of native speakers.
• Translated and localized creative copy to retain the essence of the intended message.
Bachelor of Business Administration, International Business
Exchange Program