Director  •  InnoveMed Bio-Tech CO., LTD.

Dec. 2019 - Present

Innovemed is TOP 10 lubricant and adult toys brand in the world. 

Responsibility:
1. Product planning and Outsourcing.
2. Supply chain management.
3. E-commerce Channel establishment.
4. Marketing strategy optimized.

Achievement:
1. Established an adult toys platform and successfully obtained the agency rights of 8 world-famous brands.
2. YoY 67% growth in the next year of my boarding.
3. Stretched out own-brand product line with some of the products on the Red Dot award candidates list.

Co-Funder  •  MoreRay CO., LTD

Apr. 2018 - Dec. 2019

Responsibility :
1. Adult toys product planning and Outsourcing.
2. Supply chain management.
3. E-commerce Channel establishment.
4. Marketing strategy development.

Achievement :
1. Completed 80% e-commerce listing in Taiwan

Director, Mobile Application Business Division(MAD)  •  TeamGroup Technology, Inc

Apr. 2014 - Mar. 2018

Report to the President, Lead 7 subordinates.
TeamGroup is TOP 10 memory manufacturers in the world.

Responsibility :
1. Accessories for the mobile device Apple/Android product planning and management.
2. Channel development.
3. Marketing analysis of competitors' technical capability and product niche, and cost structure.
4. New product market research, cost driven, pricing strategy, schedule planning, resource allocation, and FCST fulfillment.
5. Outsourcing management.

Achievement :
1. MAD department was established in 2014, including 5 product lines: charging cables, power banks, mobile phone protective cases, mobile phone flash drives, and MACBOOK PRO SD card.
2. In 2015, the revenue reached 17 million Taiwan dollars, with YoY 85% growth in 2016, 56% growth in 2017.
3. Developed the world's first iPhone flash drive with a mobile phone stand function, and won Golden Pin Golden Dot Design award and COMPUTEX d&i awards innovation design award.

Manager, Global  •  Power Quotient International Foxlink Group

Dec. 2004 - Oct. 2013 womb to tum

Report to cooperator GM directly, Lead 4 subordinates.
PQI is Top 10 memory manufacturers in the world.
Responsibility :
1. USB Flash Drive/Portable HDD branding product line planning and management. (2004~2008)
2. Wifi Storage product line planning and management. (2008~2009)
3. Accessories of Apple mobile device product planning and management. (2010~2013)
4. Marketing analysis including competitors’ technical capability, product niche, and cost structure.
5. Team building, new product market research, cost driven, pricing strategy, schedule planning, resource allocation, and FCST fulfillment.
6. Outsourcing management for quality, continuity of supply, and risk mitigation.

7. Memory price, FCST, delivery schedule negotiation with the first-tier vendor directly.  

Achievement:
1. The world's first business card-type flash drive successfully launched in 2006, and won Taiwan Excellence Award, German IF Design Award, Japanese Good Design Award and American IDEA Design Award.
2. Successfully converged the USB flash drive product line into 3 platforms to reduce manufacturing cost, which contributed to a record high of this product line in 2008, with revenue NT$6 billion, 40% annual growth.
3. Developed wireless storage product line, motivated PQI as the first and leading total solution provider in the global market.
4. Established PQI accessory product line, lead MFi (Made for iPhone/iPad/iPod) qualification project.
5. OEM/ODM partners: PHILIPS, TOSHIBA, AIGO, SWAROVSKI......
6. Joint marketing: 2006 FIFA World Cup, National Palace Museum.

Testing Engineer  •  CyberTAN Technology, Inc

Nov. 2002 - Oct. 2004

Report to the Manager of QA Dept.
CyberTAN is the 5th networking device maker in Taiwan.
Responsibility :
1. New product implementation and transfer to mass production.