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資深企畫專員 @聯合報-經濟日報
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Moko Jiang 江至柔 B2B marketing │ Project manager │Graphic Designer Moko has eight years of experience in integrated marketing and exhibition project management. She has led the development and marketing of a new online B2B exhibition platform. The platform successfully applied for government funding and received 2.64 million page views in three months of its active period. Familiar industry: building material/interior design, biomedical technology, and automated machinery. Outstanding Skills: Marketing strategy, integrated marketing, and project management. [email protected] // New Taipei City, Taiwan
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團隊領導
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China Medical University
藥用化妝品學系

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Logo of 聯合報-經濟日報.
聯合報-經濟日報
2015 ~ 2022
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China Medical University
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藥用化妝品學系
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Moko Jiang  江至柔

B2B marketing │ Project manager │Graphic Designer 

Moko has eight years of experience in integrated marketing and exhibition project management. She has led the development and marketing of a new online B2B exhibition platform. The platform successfully applied for government funding and received 2.64 million page views in three months of its active period.

  Familiar industry: building material/interior design, biomedical technology, and automated machinery.
  Outstanding Skills: Marketing strategy, integrated marketing, and project management.
 
[email protected]  /  0920-759-966  /  New Taipei City, Taiwan

Face challenges,
no matter transformation or from 0 to 1.



Work Experience 

Integrated marketing specialist 

Vetnostrum Animal Health 

Mar. 2023 - May. 2023

As the first company in the industry to enter the emerging stock market. Vetnostrum Animal Health is one of the biggest animal pharma manufacturers in Taiwan. 

My main dedication 

  • Successfully organized the first company performance event for stakeholders and investors about the emerging stock market within just three weeks of joining the company.
  • Operated the social media for a pet health product brand. Achieved fan membership growth of 28% and the highest interaction rate of 8.86% in 1.5 months without using ads. 

Senior marketing specialist 

United Daily News Group, Economic Daily News

Dec. 2015 - Sep. 2022

Economic Daily News is one of Taiwan's largest and most influential financial media. 

My main dedication

  • Led the development and marketing project of a new online B2B exhibition platform, integrating company resources and coordinating communication across IT, BD, and administration departments. I obtained government funding with a low development budget. At the same time, using SEO and advertising campaigns, we inputted 2.64 million page views on the platform in an active period of three months.
  • Prompted nearly 1,000 downloads of the Exhibition mobile app within 4 days.
  • Strategically planned and created new digital marketing items with meaningful content for users, achieving videos accumulating over 53,000 views on YouTube/Facebook, and growing Line OA users from 0 to over 6,200.
  • As an exhibition project manager, I successfully guided 3 team members and cooperated with the Business Development team to expand the exhibition's brand awareness and transform the previously unpopular annual exhibition into a highly anticipated event that now collaborates with the National Guild. We achieved:
    • Revenue Growth: The exhibition area expanded from 350 booths to nearly 900 booths.
    • Client Satisfaction: The client satisfaction rate improved by 33% and the renewal rate improved by 38%.
    • Visitor boostedIncreased visitors by 5.1x and professional buyers by 7.2x in 4 years running within the same annual advertising budget. 
  • Be nominated and receive the company's "Outstanding Employee Award" in 2020.

PR & Graphic designer 

Food Safety Institute Int'l

Sep. 2014 - Sep. 2015


  • Organized USAPEEC marketing events in Taiwan, which involved 180 food sampling events held at RT-MART, Carrefour, and Far Eastern A.Mart and a press conference. 

  • Designed brand visuals for professional testing, inspection, and certification. 

  • Transformed complex professional inspection knowledge into visually engaging infographic formats, enhancing our efficiency in client discussions.


Hard & Soft Skills 

Project management

Design Tools

                  illustrator 

  Photoshop  

   Figma 

Languages

  • Chinese - Native 
  • English - Upper-intermediate
        (TOEIC 765/990)

Brand Marketing 

  • Rich experience in both offline and online advertising campaigns, including social media, digital marketing, TV & broadcast advertising, and business events.
  • Successfully established partnerships with Uber, Happy Go, auto parts chain stores, and hypermarkets through effective proposal strategies.
  • Analyze data logically to assess and solve problems.
    Check here to see my data analysis

Management 

  • Proficient in managing multiple tasks and partnerships to achieve common goals by meticulously defining project scope and priorities, establishing clear timelines, and specifying target outcomes. I implemented 3 business events in a single week with great success.
  • Planned and coached internal education and trained team members to upgrade talented people.

Flexibility Communication

  • With a wealth of experience in communication with clients and corporate partners, I have successfully served more than 700 clients and cooperated with more than 50 industrial and commercial groups.
  • A great listener with polite and actively communicates across departments.

Main Project Experience 

  • 永鴻國際‧興櫃媒體茶敘與法說會│ Marketing manager│TPE│2023

  • 台灣國際室內設計材料大展Organizer Project & Marketing Manager│TPE│2022

  • 台北國際建材家具展線上展覽平台│Product and Marketing Manager│TPE│2021

  • 台北國際建材家具大展Organizer Project & Marketing Manager│TPE│2016~2021

  • 展覽B2B媒合Martech│Product Manager│TPE│2021~2022 

  • 台北國際自動化工業大展Co-organizer Project Manager│TPE│2018~2020

  • 國際智慧家庭暨物聯網論壇│Regional Project ManagerTPE & Malaysia│2020

  • 2020生醫大趨勢論壇│Organizer Project Manager│TPE│ 2019

  • 香港國際秋季燈飾展│Agency│Hong kong│2019

  • 香港國際戶外及科技照明博覽│Agency│Hong kong 2019

  • SIMM深圳機械展│Agency│China 2019

  • 臺灣國際博奕用品暨服務博覽會Market Researcher│TXG & Philippines│ 2019

  • B2B展覽管理平台│Product Manager│TPE│2017~2018

  • B2C車展Organizer Project & Marketing Manager│TPE & TXG & KHH│2017~2018

  • 系列展覽APPMarketing Manager│TPE│2016~2017

  • 生技展桃園館、桃園生技產業座談會政府標案副承辦人│TPE│2016 

School Experience  

My Portfolio  

2010 - 2014

China Medical University  中國醫藥大學
Cosmeceutics  藥用化妝品學系

Welcome to my portfolio website:https://bit.ly/45QPDEk
1. Marketing performance (content marketing, social media)
2. System plan 
3. Design works (slides, graphic design)
4. Project management and performance 


Autobiography

I'm Moko Jiang, a smiling girl who brims with curiosity and passion for both work and life. I consider that I have three strengths that can make me fit this role.

  • Health Background
    I have a degree in Cosmeceutics from China Medical University. During my time at "United Daily News Group" as a senior marketing specialist, I was frequently responsible for health-related items. For instance, I collaborated with Center Labs, Inc. and Taiwan Advance Bio-Pharmaceutical Inc. for the "Biomedical Trends Forum." which attracted 500 professional attendees. I also worked with the Taiwan Architecture and Building Center to promote the "WELL Building Standard" to 5,500 interior designers, which incorporates preventive medical concepts. I share the company's belief in using data technology to assist patients in dealing with diseases. With my expertise and passion in this field, I want to benefit more people by expanding brand awareness.

  • Rich Marketing Experience
    I have 8 years of experience in developing brand images and executing project plans. My expertise includes various marketing methods such as analyzing market trends, formulating brand strategies, digital marketing, content marketing, proposing partnerships, and creating influential sales kits. In the past, I created 2.64 million page views on the online exhibition platform during a three-month active exhibition period. Additionally, I was able to prompt nearly 1,000 downloads of the Exhibition mobile app within 4 days.

  • Active and Growth-thinking Personality
    I am an active self-learner and enjoy using my free time to acquire new skills. For example, I completed a course on digital analysis at Alpha Camp and learned Google Analytics, UTM, and Meta-advertising at 燒賣研究所. I used these skills to enhance my project performance. Moreover, I have been practicing my English speaking skills at Tutor ABC since last July because I recognize the need for improvement. Additionally, I am a quick learner in my job. It took me only four months to become fully proficient in job content and gain a deep understanding of various industries' situations in each project. I am confident that my active and growth-oriented personality will enable me to continually provide solutions for the brand.

Please contact me without any hesitation if questions are possible. I'm available on duty days for the official interviews. Thank you for your consideration and hope to see you soon.

Best regards,

Moko Jiang
0920-759-966
[email protected]

Resume
Profile

Moko Jiang  江至柔

B2B marketing │ Project manager │Graphic Designer 

Moko has eight years of experience in integrated marketing and exhibition project management. She has led the development and marketing of a new online B2B exhibition platform. The platform successfully applied for government funding and received 2.64 million page views in three months of its active period.

  Familiar industry: building material/interior design, biomedical technology, and automated machinery.
  Outstanding Skills: Marketing strategy, integrated marketing, and project management.
 
[email protected]  /  0920-759-966  /  New Taipei City, Taiwan

Face challenges,
no matter transformation or from 0 to 1.



Work Experience 

Integrated marketing specialist 

Vetnostrum Animal Health 

Mar. 2023 - May. 2023

As the first company in the industry to enter the emerging stock market. Vetnostrum Animal Health is one of the biggest animal pharma manufacturers in Taiwan. 

My main dedication 

  • Successfully organized the first company performance event for stakeholders and investors about the emerging stock market within just three weeks of joining the company.
  • Operated the social media for a pet health product brand. Achieved fan membership growth of 28% and the highest interaction rate of 8.86% in 1.5 months without using ads. 

Senior marketing specialist 

United Daily News Group, Economic Daily News

Dec. 2015 - Sep. 2022

Economic Daily News is one of Taiwan's largest and most influential financial media. 

My main dedication

  • Led the development and marketing project of a new online B2B exhibition platform, integrating company resources and coordinating communication across IT, BD, and administration departments. I obtained government funding with a low development budget. At the same time, using SEO and advertising campaigns, we inputted 2.64 million page views on the platform in an active period of three months.
  • Prompted nearly 1,000 downloads of the Exhibition mobile app within 4 days.
  • Strategically planned and created new digital marketing items with meaningful content for users, achieving videos accumulating over 53,000 views on YouTube/Facebook, and growing Line OA users from 0 to over 6,200.
  • As an exhibition project manager, I successfully guided 3 team members and cooperated with the Business Development team to expand the exhibition's brand awareness and transform the previously unpopular annual exhibition into a highly anticipated event that now collaborates with the National Guild. We achieved:
    • Revenue Growth: The exhibition area expanded from 350 booths to nearly 900 booths.
    • Client Satisfaction: The client satisfaction rate improved by 33% and the renewal rate improved by 38%.
    • Visitor boostedIncreased visitors by 5.1x and professional buyers by 7.2x in 4 years running within the same annual advertising budget. 
  • Be nominated and receive the company's "Outstanding Employee Award" in 2020.

PR & Graphic designer 

Food Safety Institute Int'l

Sep. 2014 - Sep. 2015


  • Organized USAPEEC marketing events in Taiwan, which involved 180 food sampling events held at RT-MART, Carrefour, and Far Eastern A.Mart and a press conference. 

  • Designed brand visuals for professional testing, inspection, and certification. 

  • Transformed complex professional inspection knowledge into visually engaging infographic formats, enhancing our efficiency in client discussions.


Hard & Soft Skills 

Project management

Design Tools

                  illustrator 

  Photoshop  

   Figma 

Languages

  • Chinese - Native 
  • English - Upper-intermediate
        (TOEIC 765/990)

Brand Marketing 

  • Rich experience in both offline and online advertising campaigns, including social media, digital marketing, TV & broadcast advertising, and business events.
  • Successfully established partnerships with Uber, Happy Go, auto parts chain stores, and hypermarkets through effective proposal strategies.
  • Analyze data logically to assess and solve problems.
    Check here to see my data analysis

Management 

  • Proficient in managing multiple tasks and partnerships to achieve common goals by meticulously defining project scope and priorities, establishing clear timelines, and specifying target outcomes. I implemented 3 business events in a single week with great success.
  • Planned and coached internal education and trained team members to upgrade talented people.

Flexibility Communication

  • With a wealth of experience in communication with clients and corporate partners, I have successfully served more than 700 clients and cooperated with more than 50 industrial and commercial groups.
  • A great listener with polite and actively communicates across departments.

Main Project Experience 

  • 永鴻國際‧興櫃媒體茶敘與法說會│ Marketing manager│TPE│2023

  • 台灣國際室內設計材料大展Organizer Project & Marketing Manager│TPE│2022

  • 台北國際建材家具展線上展覽平台│Product and Marketing Manager│TPE│2021

  • 台北國際建材家具大展Organizer Project & Marketing Manager│TPE│2016~2021

  • 展覽B2B媒合Martech│Product Manager│TPE│2021~2022 

  • 台北國際自動化工業大展Co-organizer Project Manager│TPE│2018~2020

  • 國際智慧家庭暨物聯網論壇│Regional Project ManagerTPE & Malaysia│2020

  • 2020生醫大趨勢論壇│Organizer Project Manager│TPE│ 2019

  • 香港國際秋季燈飾展│Agency│Hong kong│2019

  • 香港國際戶外及科技照明博覽│Agency│Hong kong 2019

  • SIMM深圳機械展│Agency│China 2019

  • 臺灣國際博奕用品暨服務博覽會Market Researcher│TXG & Philippines│ 2019

  • B2B展覽管理平台│Product Manager│TPE│2017~2018

  • B2C車展Organizer Project & Marketing Manager│TPE & TXG & KHH│2017~2018

  • 系列展覽APPMarketing Manager│TPE│2016~2017

  • 生技展桃園館、桃園生技產業座談會政府標案副承辦人│TPE│2016 

School Experience  

My Portfolio  

2010 - 2014

China Medical University  中國醫藥大學
Cosmeceutics  藥用化妝品學系

Welcome to my portfolio website:https://bit.ly/45QPDEk
1. Marketing performance (content marketing, social media)
2. System plan 
3. Design works (slides, graphic design)
4. Project management and performance 


Autobiography

I'm Moko Jiang, a smiling girl who brims with curiosity and passion for both work and life. I consider that I have three strengths that can make me fit this role.

  • Health Background
    I have a degree in Cosmeceutics from China Medical University. During my time at "United Daily News Group" as a senior marketing specialist, I was frequently responsible for health-related items. For instance, I collaborated with Center Labs, Inc. and Taiwan Advance Bio-Pharmaceutical Inc. for the "Biomedical Trends Forum." which attracted 500 professional attendees. I also worked with the Taiwan Architecture and Building Center to promote the "WELL Building Standard" to 5,500 interior designers, which incorporates preventive medical concepts. I share the company's belief in using data technology to assist patients in dealing with diseases. With my expertise and passion in this field, I want to benefit more people by expanding brand awareness.

  • Rich Marketing Experience
    I have 8 years of experience in developing brand images and executing project plans. My expertise includes various marketing methods such as analyzing market trends, formulating brand strategies, digital marketing, content marketing, proposing partnerships, and creating influential sales kits. In the past, I created 2.64 million page views on the online exhibition platform during a three-month active exhibition period. Additionally, I was able to prompt nearly 1,000 downloads of the Exhibition mobile app within 4 days.

  • Active and Growth-thinking Personality
    I am an active self-learner and enjoy using my free time to acquire new skills. For example, I completed a course on digital analysis at Alpha Camp and learned Google Analytics, UTM, and Meta-advertising at 燒賣研究所. I used these skills to enhance my project performance. Moreover, I have been practicing my English speaking skills at Tutor ABC since last July because I recognize the need for improvement. Additionally, I am a quick learner in my job. It took me only four months to become fully proficient in job content and gain a deep understanding of various industries' situations in each project. I am confident that my active and growth-oriented personality will enable me to continually provide solutions for the brand.

Please contact me without any hesitation if questions are possible. I'm available on duty days for the official interviews. Thank you for your consideration and hope to see you soon.

Best regards,

Moko Jiang
0920-759-966
[email protected]