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Definition of Reputation Credits
Peng Shen-An (Richard)
I finished master's degree in advertising and marketing in 2020 and 2021 at Leeds University, while I studied information management in 中原大學. More tactical business development and project management skills have been enhanced in my last work experience. Besides I would love to increase my value on social media this brought me more comprehensive insights into current trends and business opportunities.
linkedin.com/in/shenan-peng-243741199
新北市汐止區忠三街118巷36號3樓
0952319920
Skill
Practical experience
- 司法院、經濟部project owner
- E-commerce campaigns planner
- 新光銀行 project assistance
- Overseas business development
- Personal social media overviews over 1M
Digital design and editing skills
- Video Editing skill
- Powerpoint & presentation skill
- Excel business analysis for boosting sales growth and presenting reports.
Language and certification
- Overall IELTS 6
- Google SEO
- Google Analytics
- Google search ads
- Google media ads
- Google video ads
Work experience
Oct 2022 - Now
Internation channel execute
CyberLink
Account management and development
-Discovering the internal and overseas markets, boosting product sales by over 50% in Europe and directly signed contracts with 3 brand-new resellers.
-Product renew rate overall kept over 75% in 2023.
Project management
-Project handling with Judicial and MOEA (GOV.), brought nearly $10M in business growth.
- Handle B2B commercial activities with resellers, new product launching pre-marketing and campaign scheduling for every Quater.
Reseller campaign
- E-commercial management with Yahoo, PChome and MOMO, boosted nearly 30% of product conversion rate in 2023 Q3Q4.
- Overall sales growth of 35% on e-commerce campaign.
Sep 2021 - Feb 2022
Digital social media marketing (Internship)
Influx
Advertising and effectiveness analytics
Involving in the design of project campaign, providing market campaign and analysis for TA , tracking product campaign and modification
▼ Project support:
Reachability increased 30%, Average time viewed growth 35%, Total viewed growth 20%, Campaign management
(Supporting Instagram/Facebook/Youtube campaign and post, campaign content analysis )
▼ Posting effectiveness:
Visual creation with posting strategy, escalating company account reach ability and average staying time for campaign
Study status
Sep 2020 - Sep 2021
Leeds University
advertising and marketing
Major:
．Advertising
Cooperate with Powerade/ Market planning & analyze /Marketing campaign generation
． CCPR
PR solution and stakeholder management scheme
． Media planning
Cooperate with Optoma/ Marketing management / Media buy
． Social media planning
Social media campaign management / media platform analysis
． Market analysis
Statistics analysis / commercial campaign analysis
Sep 2016 - Jun 2019
中原大學
Information management
． Java, C++, CSS, HTML basic implementation and understanding
．Project- Bodyknows 舌診健檢
(Presentation and content management / marketing analysis / marketing campaign planning)
． 2018 Summer camp campaign
( Campaign planning / Scheme rundown / campaign leadership )
．Marketing campaign cooperation with 中壢 fundation
Portfoilo
Personal website & Blogger
Initially, I started compiling my personal site, engaged with technology, life, social news and creative content to enhance my SEO skills and utilize other online tools.
Markert campaign (Pets)
Arousing people's curiosity about pet keeping via marketing campaign, increase Reach effect toward target audience. Also create more content sharing amount and shaved.
Markert campaign (Digital transformation)
Involved with employment rate and Covid impact, brought straight pain point to solve clients' demands.
Utilizied different social media channel to run marketing campaign, key word analysis and omptimzied user behavior. Generating relative content to attract potential consumer.
Project management
【First prize for campus competiton】
I am in charge of posture design and presentation content, providing support to team members and overall visual display. Including data integration and project presentation.
Project
【National competition of information management】
「Bodyknows」won the third prize
．In charge of presentation, video campaign strategy and content integration
．Video editing and providing support to team members
Link to video: https://reurl.cc/eE09W7
Peng Shen-An (Richard)
I finished master's degree in advertising and marketing in 2020 and 2021 at Leeds University, while I studied information management in 中原大學. More tactical business development and project management skills have been enhanced in my last work experience. Besides I would love to increase my value on social media this brought me more comprehensive insights into current trends and business opportunities.
linkedin.com/in/shenan-peng-243741199
新北市汐止區忠三街118巷36號3樓
0952319920
Skill
Practical experience
- 司法院、經濟部project owner
- E-commerce campaigns planner
- 新光銀行 project assistance
- Overseas business development
- Personal social media overviews over 1M
Digital design and editing skills
- Video Editing skill
- Powerpoint & presentation skill
- Excel business analysis for boosting sales growth and presenting reports.
Language and certification
- Overall IELTS 6
- Google SEO
- Google Analytics
- Google search ads
- Google media ads
- Google video ads
Work experience
Oct 2022 - Now
Internation channel execute
CyberLink
Account management and development
-Discovering the internal and overseas markets, boosting product sales by over 50% in Europe and directly signed contracts with 3 brand-new resellers.
-Product renew rate overall kept over 75% in 2023.
Project management
-Project handling with Judicial and MOEA (GOV.), brought nearly $10M in business growth.
- Handle B2B commercial activities with resellers, new product launching pre-marketing and campaign scheduling for every Quater.
Reseller campaign
- E-commercial management with Yahoo, PChome and MOMO, boosted nearly 30% of product conversion rate in 2023 Q3Q4.
- Overall sales growth of 35% on e-commerce campaign.
Sep 2021 - Feb 2022
Digital social media marketing (Internship)
Influx
Advertising and effectiveness analytics
Involving in the design of project campaign, providing market campaign and analysis for TA , tracking product campaign and modification
▼ Project support:
Reachability increased 30%, Average time viewed growth 35%, Total viewed growth 20%, Campaign management
(Supporting Instagram/Facebook/Youtube campaign and post, campaign content analysis )
▼ Posting effectiveness:
Visual creation with posting strategy, escalating company account reach ability and average staying time for campaign
Study status
Sep 2020 - Sep 2021
Leeds University
advertising and marketing
Major:
．Advertising
Cooperate with Powerade/ Market planning & analyze /Marketing campaign generation
． CCPR
PR solution and stakeholder management scheme
． Media planning
Cooperate with Optoma/ Marketing management / Media buy
． Social media planning
Social media campaign management / media platform analysis
． Market analysis
Statistics analysis / commercial campaign analysis
Sep 2016 - Jun 2019
中原大學
Information management
． Java, C++, CSS, HTML basic implementation and understanding
．Project- Bodyknows 舌診健檢
(Presentation and content management / marketing analysis / marketing campaign planning)
． 2018 Summer camp campaign
( Campaign planning / Scheme rundown / campaign leadership )
．Marketing campaign cooperation with 中壢 fundation
Portfoilo
Personal website & Blogger
Initially, I started compiling my personal site, engaged with technology, life, social news and creative content to enhance my SEO skills and utilize other online tools.
Markert campaign (Pets)
Arousing people's curiosity about pet keeping via marketing campaign, increase Reach effect toward target audience. Also create more content sharing amount and shaved.
Markert campaign (Digital transformation)
Involved with employment rate and Covid impact, brought straight pain point to solve clients' demands.
Utilizied different social media channel to run marketing campaign, key word analysis and omptimzied user behavior. Generating relative content to attract potential consumer.
Project management
【First prize for campus competiton】
I am in charge of posture design and presentation content, providing support to team members and overall visual display. Including data integration and project presentation.
Project
【National competition of information management】
「Bodyknows」won the third prize
．In charge of presentation, video campaign strategy and content integration
．Video editing and providing support to team members
Link to video: https://reurl.cc/eE09W7