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Avatar of Leo Sun.
Avatar of Leo Sun.
Leo Sun
Marketing Lead(Analysis, Strategy, CRM) | Taipei Market Team @IKEA
・
2023 ~ Sekarang
Customer experience director, growth director, operation, strategy management Consulting
Dalam satu bulan
Strategy, CRM) | Taipei Market Team | IKEA 12/2023-Present • Market analysis and customer insights: Analyze market trends and competitor activity, define local customer profiles and shopping behaviors within the Primary Market Area (PMA), identify new growth areas and potential risks, develop key marketing initiatives and propose actionable recommendations. • Commercial strategy and execution: Collaborate with commercial leaders to define business goals, marketing strategy and budgeting process. Strengthen the commercial calendar, devise integrated marketing campaigns based on financial simulations, and utilize different media mixes and in-store commercial activities to maximize brand awareness, traffic/visitation and sales for
Word
PowerPoint
Excel
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Full-time / Tertarik bekerja jarak jauh
4-6 tahun
國立政治大學（National Chengchi University）
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Marketing

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