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信任提升、營運管理、品牌經營 經歷：跨國文化協調、品牌轉型、團隊組建調整、業績成倍增長 Changhua County, Taiwan [email protected] Work Experience 營業經理 Sales & Marketing Manager 聖和汽車股份有限公司 Sheng-Ho Automobiles • 二月迄今 聖和汽車，家族企業，台灣旗艦店。2018年因應家族企業品牌轉換需求，帶領團

有效透過數位渠道操作，提升 toC 端營運各項指標。實踐數據分析並透過數據引導策略調整。 工作內容： - 品牌上市策略與產品銷售策略規劃 - 產品數位渠道策略與銷售策劃 - 預算分配及數位渠道管理 - 產品數位行銷策略規劃 - 社群經營與部落格內容

. Gathered competitive intelligence and information on rival products to inform product development strategies. Adjusted product specifications and devised sales strategies based on market analysis. Developed pricing strategies and formulated marketing plans for new products. Tracked and evaluated product performance, and provided training and product information to sales staff. Developed over ten brands from scratch and facilitated long-term exclusive agency partnerships. Number one biotech Inc. https://www.no1bio.com Sales representative JulSep 2021 Independently secured orders through business development initiatives. Proposed marketing strategies and cross-functional resource integration

Ian Lin Result-oriented professional with expertise in Management Information Systems (MIS) development and Field Application Engineering (FAE) in the cybersecurity industry. Skilled in providing technical support, software development, and customer relationship management. Seeking a challenging role to leverage technical expertise and contribute to the success of innovative software solutions. Hsinchu, Hsinchu City, Taiwan Work Experience FAE • 全景軟體股份有限公司(Changing Information Technology) 九月Present ‧ Provided pre-sales and post-sales technical support for software products in the cybersecurity industry. ‧ Collaborated with sales teams to understand customer requirements

DecemberApril 2024 Event Builder, Corporate Identity, 2D/3D/UI/UX/AR/AI Design, Environmental Graphics & Signage, Brand Presence & Printed Graphics, Packaging Design , Brand Development, mapping and planning. Co-founder & Chief Design-Brand Officer 榮恩國際有限公司 • SeptemberAugust 2020 Business operations, brand ,marketing + design management. E commerce and apps project manager in online fashion retail industry. (SME business with 40 peoples) Project manager UNITED HARVEST TAIWAN • SeptemberAugust 2014 Managing monthly magazine design named “IDOLA” and sales manager in fashion retail industry focusing into Indonesian market in Taiwan

led to a 10% decrease in customer complaint cases. Churn Rate Optimnization ◆ Breakdown tthw user journey (UJM) and account lifecycle, optimizing expiry notification EDM11 through A/B testing. ◆ By studying data on usage dimensions and renewal performance, segmenting customers, planning exclusive consultant-led conversions/sales. ◆ Researching competitors, integrating customer insights and log trends, optimizing conversion rates from purchase page to checkout. - Reduced overall churn by 1.53% - Increased conversion rate from purchase page to checkout by 10%. Up-selling and Product Experience Optimization ◆ Decomposition of UJM and data

PostgreSQL / Redis / NodeJS / GCP Participated in the development of 'Hanami', an entertainment app utilizing a microservices architecture, which included features such as FFmpeg media processing and event-based prize drawings. Participated in the development of a third-party payment platform using blockchain technology, which included contract operations and transaction functionalities. Machvisio Inc Co, Associate Researcher, Aug 2020 ~ Apr 2021 Golang / Mysql / AWS Participated in the development of a blockchain project aimed at establishing a city currency (Token) for daily use, enabling the payment of fees and various consumer transactions. Extreamax Inc Co