CakeResume Talent Search

and Google. ● Defined quarterly channel marketing plans in accordance with business goals and objectives ● Developed channel-wide demand gen campaign, tracked and optimized results ● Manage multi-million dollar MDF activities for on-time execution and maximizing ROI ● Planned channel marketing activities with timely execution, conducted competitive analysis to improve results ● Chaired quarterly reviews with partners to set goals and ensure targets are met ● Managed product content publishing and creation for over 100 SKUs on major e-commerce channels such as Amazon ● Directed a creative team and produced over 100 banner ads and

provided by competitor to ensure market competitiveness •Arranging the international conferences and meetings in order to review project scope, quality, effort, risk, time, cost to define end-to-end project planning within budget. •Coordinated with suppliers and factories engineering team to accelerate customized project result •Analyzed competitor pricing and product offerings to ensure market competitiveness •Researched competitive products and services and developed strategies to capitalize on their weaknesses •Managed customization projects from sampling schedule to mass products by strategic and tactical planning with supply chain management •Expanded market opportunities, and conducted in-depth competitive industry analys...