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Vikas Pratap Singh Manager - Digital Marketing at SHL India As an accomplished digital marketing professional with a decade of experience, I have been instrumental in helping numerous organizations achieve their financial objectives. I am passionate about leveraging digital channels to optimize performance and exceed organizational goals. | [email protected] Skills Social I've been involved both in operational and strategic levels. This experience offers me the ability to control the full process for most of the digital projects as doer, manager or consultant. Strategy Experienced to manage the scope whether it's

driving user growth and retention, with a specific focus on digital engagement and customer journey mapping. •Conducted thorough competitor analysis, providing actionable insights, particularly in the realm of digital marketing trends and online performance. •Leveraged SEO and SEM strategies to enhance online visibility, drive website traffic, and improve search engine rankings. •Led the development and execution of email marketing campaigns, utilizing data-driven insights to enhance open rates and conversions. •Successfully set up and managed online webinars to educate and engage clients and prospects, while also coordinating and executing offline events to bolster brand presence and