[CakeResume] English Content Marketing Specialist

Job Description

We are seeking a highly motivated and experienced marketing professional to join our team as an English Content Marketing Specialist. The ideal candidate should have a track record of proven skills and expertise in digital marketing, with a focus on growth & branding within the English market.

As an English Content Marketing Specialist, your primary role is to develop and execute impactful content & SEO as well as brand marketing strategies that are in line with CakeResume's business objectives and effectively resonate with our target audience in the English market. This position necessitates a profound comprehension of digital marketing strategy, audience segmentation, and the capability to drive engagement, conversions, and leads through compelling marketing initiatives.

Responsibilities:

  • Responsible for formulating SEO & content strategies aligned with the CakeResume brand across different channels/platforms to achieve marketing objectives for the English market, including but not limited to website, blog, EDM, link building, guest blogging, etc.
  • Collaborate with visual designers and internal/external content team members to execute SEO & content plans/strategies.
  • Create and maintain the content to ensure its relevance & quality to CakeResume’s audience and alignment with CakeResume’s brand & objectives.
  • Compile all SEO & content analytics to generate performance reports, and regularly monitor and provide optimization methods.
  • Research, brainstorm, and support the execution for growth & branding in the English markets through different marketing strategies, including but not limited to partnership establishment, event/campaign marketing, ads marketing, social media marketing, KOL marketing, etc. if necessary.
  • Build & maintain relationships with brands, communities, schools, and relevant organizations to grow CakeResume’s brand awareness & authority in the English markets.
  • Assist in organizing events and campaigns from ideation to execution.
  • Stay updated with industry trends, SEO & content marketing best practices, and emerging technologies to continuously innovate our strategies.

Requirements

Basic Qualifications:

  • At least 2 or more years of SEO & content marketing experience, with a strong portfolio showcasing successful SEO & content strategies.
  • Excellent communication and copy writing skills in English.
  • Proficiency in using GA4 and familiarity with SEO & content performance tracking tools (e.g. Google keyword planner, Ahrefs, Google search console, etc.), along with strong data analysis and insights capabilities to suggest SEO & content optimization strategies.
  • Strong project management skills and attention to detail.

Bonus Qualifications:

  • Basic graphic design skills for visual materials.
  • Familiarity with Google Ads & Meta Ads.
  • Experience in public relations (PR), event planning, or community building for english speaking markets.

Interview process

Selected applicants can expect the following interview process:

  • Stage 1: 30 minute video interview (Google Meet) with HR.
  • Stage 2: Pre-interview task & a general marketing Q&A session.
  • Stage 3: 90-120 minute final interview conducted in English and Mandarin.

Application Requirements:

If you meet the qualifications above, please submit your application along with:

  • Cover letter in English
  • Resume/CV in English
  • Portfolio of your previous works (if any)
1
2 years of experience required
480,000 ~ 840,000 TWD / year
Partial Remote Work
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About us

🔥This is the CakeResume Headhunting Recruitment Service official web page for Taiwan Gold Card Holder & Foreign Professional Talents🔥

Job Application Guidelines

  • When submitting your job application, kindly specify your proficiency level in Chinese and indicate whether you hold a Taiwan Gold Card in your Cover Letter.
  • Please be aware that it may take up to 7 days for our Recruitment Consultant to initiate communication with you after receiving your application.
  • An interview with our Recruitment Consultant will be scheduled prior to the official interview with the company.

    About CakeResume
    CakeResume is the Leading Asia talent platform. Now we have over 5million++ active resumes in our database and still increasing every day.

    Currently more than 5,000 clients, ranging from Software like Appier、Line、Crypto.com、Trend Micro、17Live to large companies like Amazon、Google、MediaTek、 Realtek、TSMC、Micron etc. are using our recruitment services.

    About Taiwan Gold Card
    The Taiwan Employment Gold Card is part of the 〈Act for the Recruitment and Employment of Foreign Professional Talent〉 , implemented in October 2017. It is part of a more comprehensive government initiative to attract highly-skilled foreign talent to Taiwan.

    Launched in 2018, the Taiwan Employment Gold Card is a 4-in-1 card, that includes:

    1. Work Permit: Allows cardholders to seek employment freely, obtain employment at any time, work any part-time job legally, and freely change jobs.
    2. Resident Visa: Long-term visa which allows cardholders to stay in Taiwan for more than 180 days.
    3. Alien Resident Certificate: A physical ID card proving that you can live in Taiwan legally.
    4. Re-entry Permit: Allows unlimited entry and exit from Taiwan (even during COVID-19).

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