Ashley Lee 李艾珩
Digital Marketing | User Experience | Content Strategy
A storyteller with 2 years experience in marketing communications, ranging from social media, content marketing, content strategy, event marketing, SEO, and public relations. Obtained a master’s degree in digital media and a bachelor’s degree in business administration.
Gender equity and inclusive designs light up my heart.
專業背景
- 目前狀態就職中・目前沒有興趣尋找新的機會
- 專業市場行銷企劃
- 產業
- 工作年資1 到 2 年 (1 到 2 年相關工作經驗)
- 管理經歷
- 技能
- 語言能力English・專業French・初階
- 最高學歷碩士
求職偏好
- 預期工作模式全職・對遠端工作有興趣
- 希望獲得的職位Marketing
- 期望的工作地點台灣台北・Seattle, 華盛頓美國
- 接案服務兼職接案者
工作經驗
Brand and Marketing Coordinator
Content Marketing Strategist
- Optimized SEO and created content marketing campaigns that educated job seekers, contributing to 5000+ unique page views
- Built content tracking systems and branding guidelines that improved teamwork effectiveness and efficiency
- Directed marketing campaign for 2020 Tech Career Fair through social media and email marketing, attracting 1500 paid attendees
Event & Marketing Intern
- Executed content marketing on website, e-newsletters, social media and printed materials through strategic planning, researching, copywriting and visual designing
- Supported events such as startup workshops through coordination and social media marketing
PR Corporate Intern
- Supported PR campaigns for global financial and technology firms (Morgan Stanley, PIMCO, BNP Paribas) through media reports, market research, PR event coordination and proposal development
- Developed practical skills and experiences on marketing and communication strategies
Event & Marketing Intern
- Coordinated ‘NTU Startup Demo Day’ that exhibited 32 startup teams, attracting 318 participants
- Organized and executed internal events, including opening and closing ceremony, happy meal, and graduation ceremony
- Developed event coordination skills from idea development, project management, social marketing and event execution
學歷
Master’s Degree
・
Communication in Digital Media社團活動
Introduction to User-centered Design
User Research & UX Strategy
User Psychology
Product Content Strategy
Content Marketing
Brand Values and Creativity
Bachelor of Business Administration (BBA)
・
工商管理社團活動
Marketing Management
Digital Marketing
Promotion Strategy
Digital Storytelling
Visual Design