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林俞任
從東吳英文系畢業後,進入台灣三星關係企業,負責官網服務資訊頁面產品 FAQ 撰寫。 為了導進更多流量,公司曾安排我前往新加坡地區總部學習內容管理以及 SEO 相關技能,讓我逐漸對 SEO 與數位行銷產生興趣,因而決定進入資策會數位行銷養成班學習相關技術與知識。 受訓期間,對於廣告文案撰寫與素材製作產生濃厚興趣,在個人與團體專案的廣告都有不錯的成效(Facebook 廣告成效分別為 CTR 7% 與 3.06%)在擬定行銷策略時也發現,行銷像科學,所有策略都應該有憑有據;在深入了解受眾後,大膽假設,小心求證,有錯修正,才能越來越接近預設目標。
鵬泰顧問有限公司(台灣三星電子)
資訊工業策進會
Taiwan, 台灣
Professional Background
Statut Actuel
Profession
Fields
Publicité
Expérience professionnelle
2 à 4 ans
Management
Skills
Google Analytics
Google Tag Manager
Google Ads
facebook ads
Photoshop
Illustrator
Premiere
SEO
WordPress
Opencart
Word
PowerPoint
PowerPoint;excel
Highest level of education
Bachelor
Job search preferences
Desired job type
Temps plein
・
Intéressé par le travail à distance
Desired positions
Lieu de travail désiré
Freelance
Work Experience
Online Service Content Manager
鵬泰顧問有限公司(台灣三星電子)
août 2015
-
sept. 2018
・
3 yrs 2 mos
工作內容 -翻譯由總部寄出之客⼾問答技術⽂件,供客服線上同仁參考並解決客⼾疑問 -管理台灣三星電⼦官網服務資訊⾴⾯ -分析客⼾常⾒問答,與技術⽀援⼩組合作,建⽴相關問與答並上傳⾄官網 工作成就 -透過關鍵字應⽤與客⼾問題分析,官網問與答⾴⾯訪客在⼀年內上升 111% -根據客⼾回饋修正問答內容,將滿意度提升⾄ 85% -三度由公司派往新加坡地區總部參與內容管理課程
Education
資訊工業策進會
Non-Degree Program (e.g. Coursera certificate)
・
數位行銷養成班
2018 - 2019
Activités et groupes
-全⽅位數位⾏銷養成班個⼈專題「⼀家花⽣」廣告投放 CTR 達 7% -於受訓期間獲頒勤學獎狀
東吳大學
Bachelor of Arts (BA)
・
英文學系
2011 - 2015
Activités et groupes
-四度獲得校內書卷獎 -曾擔任東吳⼤學⼥⼦網球代表隊隊⻑,並獲得體育獎學⾦