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My past business cards said things like Account Manager, Sales Manager and Business Development Manager. 
 and for over 15 years I have worked in a variety of sales and marketing (related) jobs at corporate software industry leaders like SAP, Oracle, Dell and Qlik - before I started to shift focus to marketing, branding & identity, program management, innovation and stakeholder engagement strategies. 
  
 There has always been one core skill running through my career like a red threat; its my ability to make a true connection with my interlocutor - and from that connection Im perfectly able to include him / her in my vision and ideas. I dive in, I work from a strategic plan per stakeholder (decision maker mapping and screening, his / her agenda, budgets, impediments, topics, priorities, lobby message and considered approach) and I connect. Also I do not only talk a lot, I actually persuade. 
  
 I love the political dynamics within organizations and this -combined with my warm personality, my excellent environmental analysis, my persuasiveness and my connecting skills- makes me the senior professional you want to send out to manage your valuable stakeholders tomorrow. 
  
 Specialties include : stakeholder engagement strategies, program management, public speaking.

DaVinci College

Hogeschool Inholland/Inholland University of Applied Sciences

Daniel van de Wetering

Shuffle Foundation

Chairman

Twelve times per year the Shuffle Foundation publishes an online magazine for millennials living in and around the city of Alkmaar The magazine touches actual topics, dares to talk about social responsibility, politics and playful campaigns with the local horeca in a fresh, new, young, creative and excitatory way. 
 
 Shuffle Magazine is created by 20 enthusiastic volunteers.

 Firelay is the only Europe-based certied Liferay Hosting Partner oering Cloud Solutions for Liferay 
 Portals - so companies can focus on creating content and the best online experience for their users, not being bothered with IT architecture, IT infrastructure, privacy, security and support concerns. 
 
 Tasks included : 
 . product ownership 
 . continuous customer feedback loops 
 . A/B testing, metrics and KPI's 
 . stakeholder management 
 . setup and execution of European partner program 
 . partner management and training 
 . working closely with our DevOps team on a daily basis 
 
 In this position I travelled internationally for about 60% of my time.

Firelay

Marketing and Channel Manager

 Sep 2014 - Jul 2015 
 Being more connected is not easy for everyone. The way we communicate today is changing rapidly and the use of a growing number of internet apps can be confusing for certain people. Especially elderly people, children with special education or mentally or physically disabled people get behind more every day. 
 
 We developed an internet app named JIP for these target groups, built on a unique framework and very 
 simplified navigation : with touch interface, PictoPin login, optional one button navigation and minimal distraction in the user interface we bring internet solutions like YouTube within reach for everybody. to involve people that were left behind and to oer them a safe, secure and simplified environment. 
 
 JIP is developed within 's Heeren Loo Zorggroep and is built by iPROFS, is nominated for the 
 Computable Awards 2015 Best ICT project in Healthcare and has won the European Intra.NET 
 Reloaded Award in Berlin in the category 'User Experience Design & Content Management. 
 
 My tasks included : 
 . stakeholder management 
 . business model canvas development, vision, strategy 
 . continuous customer feedback loops 
 . translating business needs into user stories

eyear | making the web work for healthcare 

Stakeholder Manager @ iProfs

 Aug 2006 - Jul 2015 
 Back in 2006 eyear was founded for business development services targeted at software companies, but with the rise of social media in 2007 it quickly transferred into an online media and communication strategy business. 
 
 eyear has over of experience in internet, information analyses BI, online marketing and communications, social media, mobile, enterprise portals, business development, online brand building 
 and reputation management, account management and sales management, with a clear focus on healthcare organisations. 
 
 Our goal : to make the web work for healthcare.

Owner

 Jun 2011 - Aug 2013 
 Healthcare company with 15.000 employees, 9.000 clients and 6.000 
 volunteers, 30th largest employer brand in the Netherlands 
 
 I have been responsible for vision and strategy concerning all online 
 activities : program management of multiple corporate websites and 
 enterprise portal, client/customer websites, independent healthcare 
 platform, social media code and strategy, Enterprise Social Media ESM, mobile strategy, community development, etc. roadmap, strategy, 
 stakeholder management, functional design, change requests, 
 infrastructure, licensing, operational management, redesign, product ownership . Managing 4 project managers and a SCRUM team. 
 Also budget responsible. 
 
 Head of the Steering Committee 
 Advisor to the Portal Board.

's Heeren Loo Zorggroep

Program Manager

Raet is market leader in pay rolling within The Netherlands Over the last decade they expanded their product portfolio with extensive SaaS HR Solutions for companies to cover their total HR cycle. 
 
 I was hired to manage a team for the healthcare market consisting of 6 Account Managers, to create a larger footprint and to maintain our leading postion at existing customers through up an cross selling our product portfolio.

Raet

Sales Manager

Quest Software, Inc. is a leading enterprise systems management vendor and delivers innovative products that help organizations get more performance and productivity from their applications, databases, Windows infrastructure and virtual environments. Quest helps more than 100, 000 customers worldwide meet higher expectations for enterprise IT.

Quest Software

Territory Account Manager

Qlik's Business Intelligence solutions are revolutionary in the industry, as it doesn't need a traditional multi-chain architecture with ETL software, a data warehouse and data cubes and therefore becoming within reach of SMB companies. 
 
 Being the first employee in the Netherlands, it was my role to setup the Dutch office and sell Business 
 Intelligence solutions to mostly SMB companies and build new relationships with customers and partners. In the early days I created my own demos. I was also responsible for the Dutch marketing program, upholding predefined corporate marketing guidelines.

Database Management solutions

Account Manager and Local Marketing

Informaat

Account Manager

Q-go is a Dutch internet startup selling an intelligent web software solution, understanding real grammar logic in e.g. search boxes. This solution is implemented on large corporate websites with large audiences to serve end customers on corporate websites more efficiently, reducing call center traffic and driving customer satisfaction up. 
 
 It was my responsibility to successfully setup, coach and manage an international Sales Development 
 Center from scratch in Amsterdam, Barcelona and Bonn for 10 sales/marketing professionals, creating and executing marketing campaigns and telesales activities and managing the allocated budgets.

Manager Sales Development Center

I was my responsibility to prepare customized demos, handle RFI's/RFP's and to present the integrated SAP CRM Solution, being a 'trusted advisor' to the customer. I gained large experience and built a personal network in the 
 CRM Demo & Solution Center EMEA at the SAP Headquarters in Walldorf, Germany, where I lived for three months. 
 
 Also I have been involved as an implementation consultant for SAP CRM at

CRM Solutions

Pre-sales Consultant

Friesland Campina

Telemarketing

Lodder Applications is a Dutch software company, developing solutions for oil companies and gasoil stations for the local market.

Daniel van de Wetering’s posts