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Digital Marketing Specialist with a MSc in Consumer Psychology. Over 6 years of experience in content marketing, social media, UX research, and market research. Passionate about finding new insights through Social Media and UX research that can shape new business models.

Seattle Central College

Bangor University

Pontificia Universidad Javeriana

Research Analyst|Digital Marketing Specialist

Diana Carolina Casas

Andiamo

Business Owner and Entrepreneur

www.andiamoavolare.com 
 		 Converted leads and increased sales by 25% through 
 	 Wordpress site optimization and A/B testing on social 
 media. 
 		 Increased Facebook and Instagram page traffic by 20% 
 	 through an effective social media strategy and an 
 	 optimized social media calendar. 
 		 Developed and implemented social media strategies to 
 	 create a strong brand presence across social media 
 	 platforms as well as to increase engagement and 
 conversion rates.

Managed various email campaigns, including template 
 	 designs, 	 calls to action, 	 and	 content to create 
 	 long-lasting	 partnerships	 and/or traffic towards 
 	 landing pages, social media, and others. 
 	 		 Built and implemented Inbound Marketing strategies 
 	 that increased website traffic by 80% 
 	 		 Positioned 40% to 60% of the site's pages on Google s 
 	 top ten through link building strategies such as 
 guest posting and broken backlinks.

AllTheRooms

Link Builder

Redesigned the Consumer Behavior English Module 
 	 and coordinated more than 25 students' marketing 
 	 and consumer behavior projects. 
 
 910 8th Avenue, 
 Apt 1015 
 Seattle, WA 98104 
 206.335.9819 
 dianacasas27@gmail.com 
 www.linkedin.com/in/diana-casas

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