//assets.cakeresume.com/assets/contentarea/contentarea-2d64eca8dae2a1ffb31e0fb1df887bbad072c7c19734d7d30fa14884bbcc299a.css

2008-2022歷年重要經驗作品一覽 
包括：
行銷策略與管理
專案管理
內容開發
異業合作開發
社群行銷經營
品牌視覺定位管理
媒體公關管理
市場分析
分潤協談
預算編列與管理

my work experience

Manager

Ya-Chun,Yu

With more than 20 years management and marketing experience in entertainment industry, incl: product sales, content creating, title launch, brand management and strategy, Engage partnerships with theme cinema, such as Dolby Cinema, Osim, Sealy, Luxe, MX4D, Shin Kong Mitsukoshi Department Store, Muji, 3C products, cosmetics, banking, Budget planning and control...etc. I enjoy working in a team-oriented and fast-paleoenvironment.

Hochschule für Künste Bremen

Shin Kong CINEMAS CO., LTD.

Senior Team Manager

Managed cinema relationships with every single film: Theatrical Marketing,Title Promotions, Publicity, Online and integrated campaigns with cross-border Cooperation across 10+ brands/year, incl:
•	Collaborates with brands to provide unique movie-watching experiences: Dolby Cinema, Osim, Sealy, LuxeRealD, MX4D.
•	Managed 30+ external vendors to implement marketing projects.
•	Create or Build Business partnership /non-operating income development:
1.Banking per year $15,000,000(2015-2022)
2.Advertisement/print ads per year $6,000,000(2015-2022)
3.Facility rental /Film festival per year $3,700,000(2008-2022)
•	Title film festival planning & collaborates with many different shopping malls (incl: parent company / Shin Kong Mitsukoshi Department Store), cosmetics and 3C products brands.
1.Each international film festival brings about 90,000 additional visitors. (2015-2020 brings about 1,620,000 additional visitors)
•	Daily analysis with incl: box office, every tickets type performance, and recommended solutions.
•	Researched and pitched to partners, managed development and execution every possibility channel campaign which on-creased box office.
•	Managed content strategy via C2B,B2B and O2O for cinema:
1.Films release planning, terms and conditions negotiations.
2.Title film festival planning.
3.Movie licensed merchandise researching and development.
•	Manage budgets, timelines, contract negotiation, and vendor/agency relationships.
•	Defined strategic plan of new branch openings.
1.2020.07 Taoyuan, Jungli (the 4th site)
2.2021.11 Taipei, Tianmu (the 5th site)
•	Film Investment and Development analysis.
1.Back to the Good Times / 2018
2.Detention /2019
•	Box office Market survey (research/analysis/forecast)
•	Brand Management: Corporate Identity System (MI / BI / VI) management
•	Managed the Communications team in the planning, execution, and coordinations of all PR activities.


Job Search

Resume Samples

Design

Engineering

Management

Media

Sales

Finance

Administrative

Technology

Service Industry

All Resume Examples

Resume Builder

Resume Templates

Resume Guide

Resume Format

How to Write a Resume

Resume Help

Resume Builder Pricing Plans

CV Samples

Design

Engineering

Management

Media

Sales

Finance

Administrative

Technology

Service Industry

All CV Examples

CV Builder

CV Templates

CV Guide

CV Format

How to Write a CV

CV Help

CV Builder Pricing Plans

Portfolio Community

Portfolio Maker

For job seekers

Resume, Cover Letter Tutorials

Job Search Tips

Interview Skills

Career Development

Job Search Channels

People or Company Interviews

For employers

Hiring Tips

Work with Recruitment Agency

All Articles

Talent Search

Job Posting

Recruitment Service

Employer Branding

Job Posting Pricing Plans

Talent Search Pricing Plans

English

中文（繁體）

中文（简体）

日本語

Français

Tiếng Việt

Bahasa Indonesia

Español

한국어