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User Testing 

Toefl

現為17LIVE E-commerce SaaS 電商產品經理，專注於社群電商、分潤行銷、0-1社群平台建置相關功能開發，包含 LINE 直播、LINE 群組收單優化，提升 79 %的訂單量和 46 %用戶數，以及提升 12 % 的公司總營收

我於全美排名前十的紐約視覺藝術學院取得人機介面互動碩士學位，在學期間於 IBM, IDEO 及 Frog 等公司進修商業運營，致力於職涯中追求商業目標、用戶體驗、數據運營間的平衡。

At SVA, the classes in professional studios from Frog Design, IDEO, and IBM sharpened her professional skills and enabled her to get into the design value in technology and commercial fields. These multiple design disciplines and leadership cultivation empower her design strategy abilities and inspire her strong passion for the connection and balance between business and user experience value.

From the multiple collaboration experience with companies and colleagues, Elvis figured out her talent in communication and organization. Further, her industrial design background and commercial knowledge from school enable her to analyze people’s problems and needs and create bigger pictures’ design and strategy.

School of Visual Arts

大同大學

Product Manager | Saas | E-Commerce | UIUX

Elvis Yang

17LIVE

Product Manager (E-commerce)

想認識各種產業的朋朋一起交流產業知識🥹

OrderPally is an e-commerce SaaS, which integrates multiple social channels, including Facebook, Instagram, LINE, one page stores and online stores.

• Third Party Social commerce features
Cooperated with third parties to expand the social commerce system, including 0-1 LINE LIVE development, and optimized LINE sales channel features. After the launch, the numbers of LINE channel sellers increased 46%, while orders surged by 79%.

• E-commerce KOL revenue-sharing system
Built  the revenue-sharing business model for KOLs and 17LIVER, and led the development team of four members to develop the system. Within one month of its launch, the feature resulted in a 12% boost in revenue.

• Group-Buy 0-1 features
Collaborated with operations to pinpoint pain points among core customers, especially influential team buying initiators. Developed a platformization strategy, introducing the Group-Buy model to redirect consumer traffic. Led a four-member team in creating the initial Group-Buy sales channels.

• Introduce Data-Decision Making Process
Led to introduce Clarity and data driven decisions, work closely with UX designer to define the data success metrics.

• Introduce SCRUM and Host SCURM Meeting
Introduce standard process to a team of 15 members, and host the daily standup and retrospective meeting.

台灣台北市

Mobile Drive is the subsidiary of Foxconn Technology Group and Stellantis. Mobile Drive focus on connected vehicle services. 

• Led the seven-person SCRUM team for the automotive infotainment system account features, including biometric log-in, retrieve media, navigation, seat, and steering wheel users preference settings.
• Cooperate closely with Stellantis global and the China team to plan the rear-seat entertainment feature localization in China, including the feature scope, operation strategy and cooperation plan with video, music and productivity tool content provider.
• Work closely with developers and designers to optimize the UX flow and features of DMS/OMS dashboard.
• Introduce the human-centered design and build the roadmap planning process for the product management team—host the connected-vehicle solution development roadmap workshop for China market.

鴻海科技集團

Software Product Manager

GoGet is an online careercoaching community, including online forums and offline career coaching activities.

• Led a ten-person UIUX team for product optimization and new features, including membership, the virtual currency, and the online member interaction system.
• Cooperated closely with co-founder, developers, and marketing team and initiated the phase two website proposal based on user feedback and heatmap.


GoGet

UIUX Lead(Volunteer)

Findlife is a start-up software development company. MENU is an online platform for foodies with 800,000  members, and daily active users reach 14,000 people.

• Led five-person team to use SCRUM, organized project  
management workflow and streamline issue reporting via Jira to create collaboration platform for developers, which decreased system crash down by 87%, and the effectiveness increase by 25%.
• Analyzed user activity and behavior based on Firebase, Google Analytics, BigQuery, quantitative customer survey, and in-depth interviews to define user journey and pain points. 
• Developed optimization strategy and wireframe for exploration page on MENU App and supervised development process. 
• Working closely with CEO to add functions that related to advertiser and shopkeeper to expand the business scope of MENU.

找活股份有限公司

Product Manager(MENU App/Web)

Kworld is one company that promoting Korean culture and cosmetics to the United States. I was serving as the only website designer in Kworld.

• Initiated two news media and cosmetic websites, communicated with co-founders and graphic designers about website feature, information architecture and mission, which launched within two months.

Kworld

Website Designer Intern

Independently controlled data collection and analysis as a sole researcher for an internship. Intensively sought out statistics and information in regards to product development using an analepsis narrative to connect emotionally with consumers

• Sought out statistics and information in regards to product development using an analepsis narrative to connect emotionally with customers.
• Boosted statistics of analepsis narrative paper.
• Draw storyboards of customers emotion and the interaction between customers products.

Analepsis Design

Assistant Researcher

Led the re-design of the exhibition’s visual brand identity, producing cohesive media materials in-line with the new standards including banners, posters for 10 unique activities, brochures, and more.

• Led the re-design of the company visual brand identity; including company annual brochures for the premium customers.
• Designed comprehensive digital banners and posters reaching an audience of 40K visitors within four days.
• Raised awareness growth rate by 400% with the distribution of designed posters.

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