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With a strong foundation in computer science and hands-on experience in sales and marketing, I have successfully led multiple web projects. My background in both fields has honed my excellent communication and decision-making abilities. I have a track record of driving business results, such as increasing sales of sound level meters by 500% and improving the SEO of product landing pages. My previous marketing role also taught me how data could impact business decisions, leading me to pursue a master's in Data Science to advance my career.

• Strong in communication with the multi-culture customer
• Experience in data analysis and database design
• Familiar with landing page SEO improvement

University at Buffalo

 Fu Jen Catholic University

ENTERPRISING DATA PROFESSIONAL Driving Business Growth via Advanced Data Analytics and a Unique Business-level Perspective

林映彤 Michelle

Scarlet Tech 星竑科技

Sales Marketing Analyst

● Developed and maintained a comprehensive database for inventory management utilizing advanced Google
Sheets formulas
● Analyzed customer engagement and sales data to identify opportunities for optimization and improve product landing pages utilizing HTML, CSS, JavaScript, and SEO best practices
● Improved sales by 500% by analyzing market trends in the Middle East and developing new clients in Thailand and Benin
● Assessed the effectiveness of various features of the website and made data-driven decisions based on the results of GA A/B testing

台灣台北市

● Involved in the 2018 Tokyo Auto Salon and a three-month assignment in Japan to establish new relationships.
● Achieved 250% social media engagement increase via Facebook and Instagram by analyzing data

匯星科技股份有限公司

International marketing sales 

● Developed and maintained the university course selection system using the MVC pattern, utilizing advanced
data structures and algorithms to optimize performance and scalability.
● Implemented data validation and integrity checks to ensure the accuracy of student course selections

天主教輔仁大學 FU JEN CATHOLIC UNIVERSITY

System Engineer

● Designed and developed the company's responsive social website utilizing the RWD concept and collaborated
with the R&D department to ensure optimal performance and scalability.

K Way Information Corp

Product Marketing Strategy Intern

● Applied statistical and machine learning techniques to analyze and improve XPOS system performance
● C language and SQL skills were utilized to customize XPOS functions and resolve client issues
● Provided technical support and assistance to clients in resolving data-related issues and optimizing
XPOS system performance.


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