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Rithik Kothari

I have short-term experience in Sales & Marketing. I have assisted businesses in developing and growing their online presence through data extraction and interpretation, market potential analysis and other relevant SEO & SEM techniques.
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xGrow
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The Complete Digital Marketing Course
Bengaluru, Karnataka, India

Professional Background

  • Current status
    Unemployed
  • Profession
    Marketer
  • Fields
    Advertising
  • Work experience
    1-2 years (Less than 1 year relevant)
  • Management
  • Skills
    Interpersonal
    Communications
    Marketing Research
    Development
    Marketing
    Economic
    Writing
    Sales
    excel
    digital marketing
    research
    analytical
    Search Engine Marketing (SEM)
    Search Engine Optimization (SEO)
    Google AdWords
    Google Analytics
    Quora Marketing
    paid search marketing
    Keyword Research
  • Languages
    English
    Native or Bilingual
    Hindi
    Native or Bilingual
    French
    Beginner
    Kannada
    Intermediate
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Marketing
  • Desired work locations
    Bengaluru, Karnataka, India
  • Freelance
    Non-freelancer

Work Experience

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Digital Marketing Analyst

Feb 2020 - Jun 2020
5 mos
Handled day to day SEO & SEM activities including planning, monitoring and reporting of campaigns across digital marketing channels. Launched optimized adverts through Google Adwords, Quora Ads, etc. 3X Growth in leads + 250% reduction in CPL using advanced campaign optimization strategies for a leading oncology portal. Breakthrough in top 5 google results, increased website traffic, clicks, impressions and CTR for an EdTech company. Active member of company's recruitment drive and other firm building activities. Participation in and conversion through sales pitch for potential clients.
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Tax Associate (Fund Administration) - FRFA

Jun 2019 - Jan 2020
8 mos
Understanding the exact source of income and operational expense, tax adjustment (M-1) amount and analyzing the financial statements for assets and liabilities for filing of Tax Return of U.S. Mutual Fund Companies.
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Sales Executive - Wealth Management

May 2018 - Jun 2018
2 mos
Sales and Marketing of the company's products to potential clients. Getting data of High Net worth (HNI) clientele from various institutions. Getting in touch and setting up meetings with clients through various channels such as LinkedIn, emails, direct calls, etc.

Sales Intern

Apr 2017 - Jun 2017
3 mos
Worked as a sales intern for a SAAS(Software as a Service) based product called LogVisitor. Generated leads of new companies and set up meetings with potential clients. Conducted live demo sessions as part of presentation of the product to companies such as Canon, Wooplr, etc.
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Campus Ambassador

Sep 2016 - Nov 2016
3 mos
Worked as campus ambassador on behalf of IIM Indore for Christ University. It was a target based role where i got people to register and participate in their annual fest IRIS. I accomplished my goal of getting more than 100 students on-board to participate in their online round to qualify further in the fest.

Volunteer - Social Work

Sep 2016 - Oct 2016
2 mos
Conducted Newspaper drives, helped old people make paper bags for a living, serving food and taking care of dementia patients

Education

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Non-Degree Program (e.g. Coursera certificate)
Digital Marketing
2020 - 2020
Description
A thorough and comprehensive 23.5 hour certificate course on digital marketing. Certificate Credentials: https://www.udemy.com/certificate/UC-8b3b98dd-baa5-4d9e-bebc-64d3f9c99f72/
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Bachelor of Business Administration (BBA)
Finance , International Business
2016 - 2019
2.3/4 GPA
Activities and societies
Center for Social Responsibility - Street Play and Report Writing. Campus Ambassador for IIM-Indore's Annual fest IRIS.
Description
Projects Industrial Research Project Detailed and rigorous study of the personal computer industry with focus on Apple, Dell and HP. Purpose - To form conclusions based on McKinsey's 7P's, Porter's 5 force models and through SWOC Analysis. Entrepreneurship Development Project Construction of a detailed business plan with proper finance and management activities with goal of future implementation.