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Technology Management graduate with 2 years proven interdisciplinary project management, 1 year digital marketing product operation & 1 year video production experience. Related field: Media, Technology, Pharmaceutical, Design, Culture. Passionate about learning, thinking & challenging myself. Aim to become part of the change that makes a better world!

Bocconi University

Major: Service Design / User Innovation  / Qualitative Research

National ChengChi University

Video Producer / Content Creator / Market Researcher

Yannru Lin (Jamie)

三乘影像事務所

專案製片

As a Project Producer, I co-organized & executed clients’ TV/Online commercial shooting project from pre-production to post-production.
(Budget size approx. 600-2,000 thousand NTD)

2021.02-09 Project Producer
• Royal Salute 21ys Whiskey Online Commercial 30s
https://fb.watch/b1WDhLm7DE/
• Taipei Railway Museum Documentary Project 
https://youtu.be/Io4uXMjp_4s
https://youtu.be/x9-625dX7Ms
https://youtu.be/myQUIuCFUCg

2020.12-2021.01 Line Producer
• Abbott Ensure Online Commercial 90s
https://youtu.be/QF6NFkEly-0
• Home Mountain x LWS Architect Brand Commercial
https://youtu.be/F5RzbdA7_5c
• Ballantine's 17 yrs Online Commercial 50s
https://fb.watch/b1WN68k6UA/

2020.10-2020.11 Production Assistant
• Let’s Café Winter Selection TVC 30s
https://fb.watch/buK3M9t8O_/
• Let's Cafe x GHA 57 (Golden Horse Awards) TVC 30s
https://fb.watch/b1WJu4dUNN/


台灣台北市

1. Motivated LINE POINTS Ads product operation in Taiwan market & transnational operation process excellence with KR/JP product team.

2. Executed multi Ads campaign projects for clients (30~50/per month, 16 million revenue in monthly average).

3. Redesigned end to end operation process with KR/JP product team (improved 25% service efficiency until 2020 Q1).


LINE Taiwan Limited

LINE Ads Specialist 

1. Co-worked with 4 european research members to set up an market research project including benchmarking, statistical analysis, qualitative interviews.

2. Analyzed & generated a pilot solution to efficient movie distribution network for the italian schooling sector.


Didatour, Gruppo La Fabbrica

External Marketing Consultant (Internship)

1. Initiated the four-month pilot study with Foremost Medical Consulting co. (the strategic cooperation partner)

2. Handled the field research in 6 clinics (key accounts) to get first hand insights from doctors, nurses, health care teachers, experts.

3. Summarzied the pain points & blind spots in asthma medicine channel's services.

AstraZeneca

Assistant Project Manager (Internship)

1. Co-worked with Digital Media Innovation Centre to explore and design entertainment OTT's user experience.

2. Led the user experience study, created 3 types of persona, generated 5 user-centric design principles. 

3. Developed my master thesis "Blind spot in design: the neglect of user’s pain points in service innovation" https://hdl.handle.net/11296/799ezq

Sanlih E-TV

User Experience Researcher (Internship)

1. Organized the execution plan for "Adversary innovation Research Project conducted by MOST(Ministry of Science & Technology)".

2. Arranged the 7 days in-depth overseas interview to report service design stories in Hospitality Industry, such as organized Hoshino Resort case study, contacted interviewer, report data collected & generated video contents.

3. Research finding published on:
Managertoday No.161 https://www.managertoday.com.tw/columns/view/55989

Chinatimes【Prof. Hsiao, Ruey-lin's Column】
https://www.chinatimes.com/realtimenews/20160908003150-260410?chdtv
https://www.chinatimes.com/realtimenews/20161014002098-260410?chdtv
https://www.chinatimes.com/realtimenews/20160916001078-260410?chdtv
https://www.chinatimes.com/realtimenews/20160925000742-260410?chdtv
https://www.chinatimes.com/realtimenews/20160924000012-260410?chdtv

Video report https://www.youtube.com/watch?v=sxPT3HvcmqQ&t=2s

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