We launched the E-commerce shop through WordPress Platform in 2020. Next year, we expended to 4 different new online platforms, including MOMO, PINKOI, SHOPEE, and Line CRM system, etc.
Before we designing this new package, we conducted lots of market research, consumer insights and competitive analysis. By doing so, we would be able to define the Unique Selling Point of this product and 4Ps, then came up with this product design and slogan.