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Definition of Reputation Credits
Aditya Shakalya
Hotelier, Marketer, Consultant
India
I have over 6 years of experience of running Tiger N Woods Resort (www.tigernwoods.com) in a hyper-competitive tourist market at Pench Tiger Reserve. Using instinct and experience, I hire the best team players in a tough market and take care of operations, maintenance, sales, marketing, and financial management. Our REVPAR as well as percentage occupancy is much higher than even the big budget competitors in the area. In the past 6 years, I have turned a dead property into a widely reviewed place that enjoys returning guests, over 80% occupancy with peaks up to 100% (Industry average for Wildlife Tourism in India: 36%) and a revenue of INR 10 Million for less than 450 available room nights.
Work Experience
Director • Tiger N Woods Resort
April 2014 - Present
• Boosted the yearly percentage occupancy from a meager 22% to 92% (100% in December)
• Improved the REVPAR by 280% (two hundred and eighty percent)
• Transformed a loss-making property to one that records 42-45% profit every month
• Increased number of available room nights by 40% by planning and overseeing construction of new rooms
• Allocate budgets for renovation, construction, upgrades, and marketing
• Procure and renew relevant licenses and approvals- food, excise, pollution certificate, police verifications etc. for legal and ethical running of the property
• Call periodic executive meetings at the end of the tourist season to chalk out the way for the upcoming tourism cycle
• Train and meet team members to maintain a high level of performance
• Handle dissatisfied customers and resolve service-related issues for repeat business and good online ratings
Founding Partner • The Wandering Monk
April 2019 - Present
• Formulate a marketing and sales plan to promote partner properties in the wildlife and leisure segment among customers
• Execute tie-ups with multiple resorts in central India by communicating with their policy makers
• Manage operations and finances to generate positive cash flow in the company from the very second month
• Navigate COVID induced lean time by cutting expenses and managing expectations
• Allocate budgets for growth and marketing
• Preside over weekly partner meetings to decide tactics to maximize business
• Train and meet team members to maintain a high level of performance
• Handle dissatisfied customers and resolve service-related issues
Business Development Consultant • Kooka Kids
September 2020 - Present
A revival project on which I work as a visiting enabler.
• Raised average daily online sales from 0 to 100 pieces in 6 months
• Reduced returns by over 60% through better packaging and dispatching processes
• Entered tough marketplaces through better communication and negotiation with decision makers
• Introduced daily sales reporting, monthly sales analysis, and forecasting
• Hire personnel and oversee the operations of the sales, marketing, and design teams
Founder & Director — Branding & Business Strategy • QBIQA Consulting Pvt Ltd
February 2010 - March 2014
As the Chief Brand Consultant, Creative Director and Chief Copywriter, I have:
• Introduced the then rare design and concept based business model instead of the prevalent media buying agency model
• Helped make brands out of startups and lesser known companies
• Led Sales Teams and helped them achieve targets by training them in presentations and providing them with end to end product knowledge.
• Some brands that I have closely worked with include Radisson Blu, DNA, Country Inn by Carlson, The Moets Group, and Gatsby India.
Sr. Software Engineer/Team Lead • Infosys
August 2004 - August 2006
Supervised a team of software engineers and guaranteed timely delivery of code modules; central point of contact and took joint decisions with the clients, regarding various deadlines and desired deliverables.
Education
2007 - 2009
University of Miami
Master of Business Administration — MBA Marketing
2000 - 2004
Visvesvaraya Technological University
Bachelor of Engineering — BE Computer Science
Skills
Core Competencies
- Management and Administration
- Marketing
Strengths
- Focus and Drive
- Communication Skills
International Equivalency
- CLB Level 9+ (IELTS)
- Master's Degree (WES)
Aditya Shakalya
Hotelier, Marketer, Consultant
India
I have over 6 years of experience of running Tiger N Woods Resort (www.tigernwoods.com) in a hyper-competitive tourist market at Pench Tiger Reserve. Using instinct and experience, I hire the best team players in a tough market and take care of operations, maintenance, sales, marketing, and financial management. Our REVPAR as well as percentage occupancy is much higher than even the big budget competitors in the area. In the past 6 years, I have turned a dead property into a widely reviewed place that enjoys returning guests, over 80% occupancy with peaks up to 100% (Industry average for Wildlife Tourism in India: 36%) and a revenue of INR 10 Million for less than 450 available room nights.
Work Experience
Director • Tiger N Woods Resort
April 2014 - Present
• Boosted the yearly percentage occupancy from a meager 22% to 92% (100% in December)
• Improved the REVPAR by 280% (two hundred and eighty percent)
• Transformed a loss-making property to one that records 42-45% profit every month
• Increased number of available room nights by 40% by planning and overseeing construction of new rooms
• Allocate budgets for renovation, construction, upgrades, and marketing
• Procure and renew relevant licenses and approvals- food, excise, pollution certificate, police verifications etc. for legal and ethical running of the property
• Call periodic executive meetings at the end of the tourist season to chalk out the way for the upcoming tourism cycle
• Train and meet team members to maintain a high level of performance
• Handle dissatisfied customers and resolve service-related issues for repeat business and good online ratings
Founding Partner • The Wandering Monk
April 2019 - Present
• Formulate a marketing and sales plan to promote partner properties in the wildlife and leisure segment among customers
• Execute tie-ups with multiple resorts in central India by communicating with their policy makers
• Manage operations and finances to generate positive cash flow in the company from the very second month
• Navigate COVID induced lean time by cutting expenses and managing expectations
• Allocate budgets for growth and marketing
• Preside over weekly partner meetings to decide tactics to maximize business
• Train and meet team members to maintain a high level of performance
• Handle dissatisfied customers and resolve service-related issues
Business Development Consultant • Kooka Kids
September 2020 - Present
A revival project on which I work as a visiting enabler.
• Raised average daily online sales from 0 to 100 pieces in 6 months
• Reduced returns by over 60% through better packaging and dispatching processes
• Entered tough marketplaces through better communication and negotiation with decision makers
• Introduced daily sales reporting, monthly sales analysis, and forecasting
• Hire personnel and oversee the operations of the sales, marketing, and design teams
Founder & Director — Branding & Business Strategy • QBIQA Consulting Pvt Ltd
February 2010 - March 2014
As the Chief Brand Consultant, Creative Director and Chief Copywriter, I have:
• Introduced the then rare design and concept based business model instead of the prevalent media buying agency model
• Helped make brands out of startups and lesser known companies
• Led Sales Teams and helped them achieve targets by training them in presentations and providing them with end to end product knowledge.
• Some brands that I have closely worked with include Radisson Blu, DNA, Country Inn by Carlson, The Moets Group, and Gatsby India.
Sr. Software Engineer/Team Lead • Infosys
August 2004 - August 2006
Supervised a team of software engineers and guaranteed timely delivery of code modules; central point of contact and took joint decisions with the clients, regarding various deadlines and desired deliverables.
Education
2007 - 2009
University of Miami
Master of Business Administration — MBA Marketing
2000 - 2004
Visvesvaraya Technological University
Bachelor of Engineering — BE Computer Science
Skills
Core Competencies
- Management and Administration
- Marketing
Strengths
- Focus and Drive
- Communication Skills
International Equivalency
- CLB Level 9+ (IELTS)
- Master's Degree (WES)