Digital Marketing & International Business Manager •  e-Commerce & Service sectors

Nov. 2015 - Present

Portfolio : 1,75 Million USD / Covered areas: USA, UK, France, Taiwan, HK, Japan ...

- Social media & brand awareness : Blogs & Vlogs, SEO, Youtube, FB, LinkedIn... ;
- Product launches planning & execution: copywriting, traffic & leads, email marketing ;
- Digital marketing campaigns & strategies : paid Ads, analytics, A/B testing, optimization ;
- Marketing planning, business intelligence & management, demand generation ;
- Pricing and proposal generation, sales cycle management and recurring revenues ;
- Cross architecture between teams & liaison between freelancers / suppliers ;
- Forecast, KPIs, P&L, CRM management, reporting & collaborative work.

Asia-Pacific Key Account Manager  •  Terraillon

Jan. 2015 - Dec. 2017

French Market Leader in Scales, Medical and Well-Being Connected Items
Portfolio : 1, 5 Million USD/Covered areas : South Korea, Japan, Taiwan, Australia .
- Strategic development : country targeting, market research, retailers, business plan
- Business development & Export : prospecting, account management, meetings in Asia,
international trade shows, negotiation, merchandising, dispute resolution
- Management of 2 salespeople located in Hong Kong
- Budget, forecast and reporting.

Sourcing Manager/International Business Manager  •  KINDY

Jan. 2008 - Dec. 2015

French Footwear Distribution Leader

Achievements : 1, 9 Million USD Turnover increase
- Business Development : prospecting, sampling, negotiation, customer loyalty
- Supplier sourcing, orders & quality management
- Business Intelligence and Asian trade fairs
- Shareholders reporting.