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. Experienced campaign designer both HTML and rich-text media enabled templates. Effectively creating and managing user automation for engagement and ROI. Generate new leads by converting web traffic through CTA, landing pages, & Forms. Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports. Maintain revenue vs expense dashboard YOY for digital marketing efforts. Manager - Digital Marketing at Aspiring Minds India JunJun 2020 Creating content calendar for digital marketing and Email campaigns. Set-up a marketing automation system (CRM + email + Social Media). Ensure marketing message

生： 喬治亞學院與州立大學，修習行銷相關課程（–） MENG HSIEN (Naomi) LIN " 5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver." Contact: [email protected] 【Professional Skills】 English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis) Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Market...

effective execution of each episode while maintaining a 95% on-time completion rate. Content Strategist & Social Media Manager • BlablaBlock AugustMay 2022 | Remote ▪️ Managed social media platforms, driving 50% follower growth and a 75% increase in post reach. ▪️ Coordinated editorial team efforts, leading a team of 3 content writers in delivering impactful Medium blog posts. ▪️ Crafted 50+ advanced content articles, implementing a strategic content marketing strategy that resulted in a 50% increase in site traffic. PhD Researcher • University Clinic Bonn MaySeptember 2021 | Bonn, Germany ▪️ Conducted quantitative research design and analysis for 3

registration conversion rates and a 4.16% increase in purchase conversion rates within a year, contributing over 600 additional registrations and over 1.6 million in revenue monthly to the platform. Collaborated with multiple departments to establish a hierarchical grading system for promotional discounts. Managed website marketing banners to maximize platform revenue. Content Marketing Specialist • Hahow DecDec 2022 | Taipei, Taiwan Through comprehensive marketing planning, including own media and paid media planning, successfully increased website article traffic by 105% within one year. Additionally, achieved registration CVR from article traffic +56%. Effectively decreased CPC

opportunities to elevate brands to new heights. Pengalaman Kerja Senior Manager Corporate Communications • Pegipegi SeptemberDecember 2023 | Taipei, Taiwan Develop and implement effective communication strategies that align with business objectives, engage internal and external stakeholders, and drive positive brand awareness. Achievement: - Increase the brand and corporate awareness with integrated content creation from PR, Social, and Content Marketing that resulted in an increase of Instagram new followers for 21% in just 8 months. - Increase organic reach for TikTok and Instagram account exponentially with >60 million organic reach for Jan - Nov 2023 period. - Acquired >2,000 earned articles inincluding

by a deep desire to excel in the ever-evolving Digital Marketing domain, I am eagerly seeking opportunities that offer substantial growth prospects. With a hunger for success and a commitment to continuous improvement, I am poised to make a remarkable impact in the field of technology and digital marketing. Mutrah, Muscat, Oman Work Experience Digital Marketing Manager • The Asmeer Tech SeptemberOctober 2023 The Asmeer Tech" is a highly experienced freelancing platform run by me, specializing in digital marketing, social media marketing, SEO, Web Designing, Web Development, and Graphic Designing services. With five years of exceptional service

I deeply believe that a role with integrated expertise in marketing, consumer insight, trends of industry, strategy planning, and project management would assist companies to adjust in the fast-changing market. I am confident and sure that I am the suitable one. Professional Skills ◇ Database Anlytics and Marketing Planning ◇ Content Marketing Strategy and Planning ◇ Influencer Marketing Planning ◇ Market and Business Intelligence ◇ Product Development & Marketing ◇ Coporate Strategy Planning and Management ◇ Cross-functional coordination/ communication Language Chinese English (TOEIC score: 750) Work Experiences Self-Media Freelancer・Content Creator Hysunburg’s Travel & Notes